Hello,
The Wikimedia India chapter is forming a volunteer team/task force
to manage *Communications, Public & Media Relations* ( In short,
Communications) and various aspects of communications (internal & external
) related to India chapter and the Wikimedia movement in India. This
includes development & execution of a communications plan for India,
digital outreach (including social media) to increase participation (both
reading and editing) & awareness, all aspects of PR as well as preparation
of collateral to support various outreach efforts in the country. This
doesn't include statutory communications to Auditing agencies/persons,
Governmental or legal bodies and the Wikimedia Foundation, the
responsibilities which resides primarily with the President, Secretary and
Treasurer of the Wikimedia Chapter.
The primary aim of the Communications, PR & Media Relations Team is to
facilitate communication between the Wikimedia Chapter, community at large
and the public including the media.
*Scope of Work*
Duties and Responsibilities of the team include, but are not limited to the
following:
- Supporting and overseeing communication with Wikimedia community which
includes Chapter members, general public and media.
- Helping the Chapter Secretary in the monthly report that is send to
the members and the community.
- Handling press enquiries and answering them.
- Coordinating communications with the press, including press releases,
interviews, and inquiries.
- Build a close partnership and working relation with a network of
journalists and news editors all over India and abroad.
- Maintaining a list of people willing to be contacted & interviewed by
the media.
- Identify potential "media worthy" stories and getting them published
into the mass media.
- Contacting editors and publishers of Wikipedia press coverage to
request that corrections be published as needed.
- Development of a comprehensive multi-language Communications Plan for
Wikimedia Movement in India to support the Chapter's strategic objectives.
This plan must include social media, digital outreach, Public Relations
(PR) and supporting community and chapter outreach.
- Implementation of the Communications Plan - including measuring of
results focused on growth in participation and readership within India and
continuous improvement as required.
- Identification, selection and on boarding of specialised agencies as
required.
- Public Relations (PR) to build and manage relationships with media and
drive messaging that promotes participation.
- Build a close partnership with the Community and Wikimedia Foundation
India Programs to support communications and media outreach.
- Providing ad hoc support to the Community on all aspects of
communications as may be deemed necessary.
- Researching press lists, monitoring and analyzing media coverage, both
negative and positive.
- will be responsible for executing and carrying out PR campaigns on
behalf of the chapter.
- Improve Wikimedia media coverage especially on Indian local languages.
- Digital outreach comprises how to drive awareness and education
and motivation to participate in various projects from within the existing
readership base.
- Social media includes managing and driving social media vehicles to
drive participation (i.e., building awareness and driving traffic to Indic
language editions, raising awareness of how content is created on various
projects and motivating and enabling participation.)
- Maintain the official IRC channel on freenode: #wikimedia-in and
regularly conduct planned IRC sessions.
- Maintain the social media properties including the ones on facebook &
twitter and Youtube channels, and all Public facing Digital resources like
the wiki, blog and website.
- Keeping the Wikimedia India Press kit and In the News sections on the
public wiki up to date.
- Interacting with the Chapter OTRS team.
- Working on contingency and PR response plans in the event of PR crisis
related to the chapter or the Wikimedia movement in India.
- Participating in Global Wikimedia Communications committee and
subscribed to its mailing list: wmfcc-l(a)mail.wikimedia.org
- Help and co-ordinate the Community Newsletter, WikiPatrika
- Supporting media coverage of Chapter , Wikimedia Foundation and
Community led events and initiatives in India like Wikiconference,
wikimeeetups, wikiacademies, workshops etc
More Information :
http://members.wikimedia.in/Communications
*How to Volunteer?*
If you are interested to volunteer to this team, please drop a private mail
to *tinucherian(at)wikimedia(dot)in* expressing your interest, expertise
and previous experience in field of Communications, PR & Media Relations
and Social Media.
Looking forward to hear from you.
Regards
Tinu Cherian
Head of Communications, PR & Media Relations, Wikimedia Chapter.
press(a)wikimedia.in