On Sun, Mar 20, 2011 at 8:27 PM, <WJhonson(a)aol.com> wrote: Pretty much since the gorilla doesn't even care about them. Also: SEO is a silly buzzword to sell consulting services. -Chad

I would agree 90% with that. My wiki shows up pretty high in google searches (top first page) with out any SEO. The trick? Better content than the competition. I do use "keywords" in my writing however. Instead of saying "it" or other ambiguous words, I use the actual name of the part I am writing about once a paragraph. On Mar 20, 2011, at 8:46 PM, Chad wrote:

uv22e Alcott wrote: Although I can't speak for Adam Meyer, I believe when we say "better content than the competition" we are referring to the interpretation of humans, not those of robots. Google most likely pays no or not much attention (either they don't think it should matter or it's very hard to do programmatically) to the quality of the content in comparison with the content of other sites. Instead we, humans, decide that for Google by spreading, sharing and discussing webpages. An important factor in, atleast Google's, search engine results order is the PageRank. Many factors decide the pagerank a page has. One of those factors is the number of pages linking to the current page. Or, to be more precise, the total pagerank of the pages linking to the current one (ie. if 1 popular page links to page X that has likely more influence than 100 links from unknown or low-ranked sites[1]). So, you get higher by having better content then competitors. Because by having better content people are more likely to link to your content and more likely to mention your website in articles and link to your website and/or a specific webpage within the site. And as a result your pages and overal domain will get a higher PageRank. -- Krinkle [1] A link in a New York Times article likely raises your pagerank more than a dozen links from these free linkexchange directories. As many people link to Wikipedia articles and to Wikipedia as a whole, Google assumes that people find Wikipedia's content better. Since there's also a domain pagerank (or domainRank), many new articles on Wikipedia boost to the #1 position amazingly fast because, although nobody links to that specific article, there are many links to Wikipedia in general and that, in some cases, causes unknown or low-quality wikipedia articles to get high in Google's search engine results pages (SERP).