Hey Everyone!
My name is Seddon, I’ve been a Wikipedian since 2006, was heavily involved
in my local affiliate in the UK for a number of years and since 2016 I’ve
supported the Wikimedia Foundation Fundraising team in their community
outreach particularly around our online fundraising campaigns.
As many of you know our grant programmes, servers and websites are
supported mainly through online fundraising. This takes the form of web
banners on our projects on both mobile and desktop devices. We produce an
annual report of our fundraising activities that might be useful to read to
get a background of the history of this type of fundraising. [1] [2]
It’s been a number of years since we last fundraised in India and over the
next 12 months we’ve set ourselves a goal to return to India.
The first step in this process will be to test out our payment systems.
Fundraising in a new country comes with a significant amount of technical
work. Through the end of July we’ll running some pre-existing banners to
test out our infrastructure. These tests will generally run for a couple of
hours at a time.
Our main campaign will be run in 2020. Between now and then we will be
looking to work with community members, affiliates, CIS-A2K, research
partners and other local experts from across India to build our first
campaign and develop the messaging together.
Throughout this period we’ll be looking for suggestions about ideas, themes
and values that we should convey in our fundraising appeals. Input from
people across the Indian communities is going to be vital to make our
campaign successful.
Personally I’m really quite excited to get to know the communities in India
and I through this work, I’m really looking forward to getting to know all
of you and your work.
Thank you all in advance!
--
Seddon
*Community and Audience Engagement Associate*
Advancement, Wikimedia Foundation
[1]
https://meta.wikimedia.org/wiki/Fundraising/2017-18_Report
[2]
https://meta.wikimedia.org/wiki/Fundraising/2016-17_Report