On 13 September 2011 15:18, Chris Keating chriskeatingwiki@gmail.comwrote:
Charity Christmas cards and calendars are ordered in about March for sale in August onwards, which is regarded as "in time for Christmas".
Yes, this Xmas is out. But I throw it out there now in the hope we might remember for next year..
We also don't have the typical charity Christmas shopping demographic - our donor demographic wants everything available online and instantly and probably doesn't start thinking about Christmas until December.
The brilliant thing about calendars is that it doesn't matter - we won't be targeting our donor demographic. We will just be selling calendars; a nice calendar will sell anywhere, and if it is for a charitable cause, all the better!
I've sold calendars for a few of the businesses/NFP's I consult for and they are a consistently solid fundraising route.
Tom