On 16 November 2012 21:11, Joe Filceolaire filceolaire@gmail.com wrote:
The CIPR guidelines are not aimed at those people. They are aimed at the PR pro but WP noob who has been told by his boss to fix something on WP. The CIPR guidelines give him something from the CIPR that he can show his boss to explain why it is not practical to fix it just like that. You do not want much grey in those guidelines, none in the intro and the first few paragraphs. At most have some 'advanced techniwues' in the last paragraph.
Yep. Remember that among the bad actors, there are many perfectly decent PR people, and we want to help them not shoot themselves or their client in the foot.
- d.