I'll allow others to provide the sarcastic commentary :)
From Slashdot:
"BetaNews' story says Microsoft tapped Jeopardy! king Ken Jennings, who recently finished his 75-game run on the show, to become the spokesman for its Encarta product line. Jennings will embark on a nationwide media tour called 'Quiz the Whiz' that challenges news desks to stump the human encyclopedia with questions from Microsoft's Encarta Reference Library Premium 2005."
http://slashdot.org/article.pl?sid=04/12/07/0021254&threshold=3&tid=...
-Andrew (User:Fuzheado)