Ah, I see, it's the Endowment Advisory Board member Peter Baldwin and his wife Lisbet Rausing. https://blog.wikimedia.org/2017/09/25/wikimedia-endowment-matching-gift/ Was the donation from the individuals or the Arcadia Fund? On Sat, Sep 29, 2018 at 4:38 PM James Salsman <jsalsman(a)gmail.com> wrote:

Hey Gerard. I don't know of one, but documenting that is outside of the Fundraising teams responsibilities and outside the focus of this report. I've started a new thread for any further queries relating to this. Regards Seddon On Sun, Sep 30, 2018 at 9:19 PM Gerard Meijssen <gerard.meijssen(a)gmail.com> wrote: -- Seddon *Community and Audience Engagement Associate* *Advancement (Fundraising), Wikimedia Foundation*

Hey Pine! The potential for growth in fundraising in the various geographic locations is limited by a huge number of factors limited but not including: Population size, Per capita GDP/Purchasing power parity, Disposable income, Internet penetration rates, Wikimedia project penetration rates, Prevalence of philanthropy (including both small or large donors), Propensity towards desktop or mobile usage, Online payments/banking behaviours, Regulatory Environments etc. , Ability to implement A/B testing activities GDP and Readership are significant controlling forces and once you adjust for those, the continent discrepancies become significantly narrower. And that doesn't factor in the any of the more challenging to define variables. As a department we are always evaluating areas for growth, new local payment methods, monitoring changes to the regulatory environment. The work the new readers team and volunteers across the globe also plays a significant long term role in improving our ability to fundraise outside of Europe and America as we try to grow our readership in these countries. We are also focusing a lot of efforts on trying to ensure our mobile campaigns are more effective as much of our readership in advanced economies transition from mobile to desktop. This will by default improve our performance in lower income economies as they join the internet directly to mobile. Regards Seddon On Sun, Sep 30, 2018 at 8:30 PM Pine W <wiki.pine(a)gmail.com> wrote: -- Seddon *Community and Audience Engagement Associate* *Advancement (Fundraising), Wikimedia Foundation*

I agree in that point. Please be back to this millenium. https://en.wikipedia.org/wiki/List_of_countries_by_GDP_(nominal) (updated to 2017). Three Asian countries are listed in the top 10. And the estimation is to have sooner a fourth: https://en.wikipedia.org/wiki/List_of_countries_by_past_and_projected_GDP_(… We can say that we have to look at the distribution of GDP, but also in this case three countries of the top 10 are Asian: https://en.wikipedia.org/wiki/List_of_countries_by_GDP_(nominal)_per_capita Honestly there should be from Asia a contribution 10 times bigger in the fundraising. I think that it's time to say that Asia is a continent that can give more. Kind regards On 01/10/2018 12:28, Paulo Santos Perneta wrote:

Correction: Our readership in Macao, QATAR and Singapore; is a fraction of that of the United States. (specifically 1.4% of the USA: Percentage remails effectively unchanged). Seddon On Mon, Oct 1, 2018 at 2:17 PM Joseph Seddon <jseddon(a)wikimedia.org> wrote: -- Seddon *Community and Audience Engagement Associate* *Advancement (Fundraising), Wikimedia Foundation*

India is definitely a place Fundraising see's as having a lot of potential in the future, but similarly expectations should be managed. It may have a population twice the size, but its readership is only a fraction of Europe's. India is also dominated by mobile that has been substantially more difficult when it comes to fundraising (although we are working exceptionally hard in this area). India is a substantially cash driven economy, and the card payments environment has also been in substantial flux over the last 5 years both from a regulatory and alternative payments standpoint. Is there room for growth? Yes definitely and as a team we hope that to see that happen incrementally over the coming years. Ten times larger? Maybe in time. Regards Seddon On Mon, Oct 1, 2018 at 5:24 PM Ilario Valdelli <valdelli(a)gmail.com> wrote: -- Seddon *Community and Audience Engagement Associate* *Advancement (Fundraising), Wikimedia Foundation*

It might sound naive but Singapore also has lots of potential. Please correct me if I'm wrong. Best On Mon, Oct 1, 2018 at 10:12 PM Andrew Lih <andrew.lih(a)gmail.com> wrote:

Amir, I'd refer to my previous email relating to the three high GDP Asian countries. Definitely has potential but no silver bullet. Seddon On Mon, Oct 1, 2018 at 9:15 PM Amir Sarabadani <ladsgroup(a)gmail.com> wrote: -- Seddon *Community and Audience Engagement Associate* *Advancement (Fundraising), Wikimedia Foundation*

Hey Cornelius, I don't have specific numbers to hand but its safe to assume the majority do. Regards Seddon