I suppose Asia can do a lot better than 3 million, but I don't augur much
success with increasing those campaigns for Africa and South America, at
least using the current model.
Looking by the sample I know in Brazil (last year fundraising campaign, in
August I believe) the Brazilian Portuguese Wikipedia readers often got
enraged to the point of vandalizing articles stating their disgust for a
campaign asking money to an impoverished country (even more saying 10$ was
the cost of a coffee there). Others "donated" money or attempted to donate
it thinking it was a kind of a fee for being allowed to read Wikipédia
(kind of a subscription).
Paulo
Pine W <wiki.pine(a)gmail.com> escreveu no dia domingo, 30/09/2018 à(s) 20:30:
Hi Thea,
Thank you for sharing this report.
I very much like the visual design, which I think is simple, clear, and
concise. Who did the design?
Regarding the sentences, "We imagine a world in which every single human
being can freely share in the sum of all knowledge. Each year, with your
support, we edge closer toward that vision.": I suggest removing the second
sentence because the horizons of human knowledge continue to expand at a
significant rate, and I doubt that we have evidence that we're keeping up
in every human language with the pace that human knowledge advances, let
alone moving fast enough to catch up.
I'm a bit surprised by the relatively low revenue from regions other than
North America and Europe. Those look like areas where Fundraising could be
more successful in the future. Does Fundraising have plans to work on
improving revenue from those regions?
Congratulations on the success with asking donors to cover transaction
fees.
Thanks again for sharing this report.
Pine
(
https://meta.wikimedia.org/wiki/User:Pine )
On Sat, Sep 29, 2018 at 10:16 PM Thea Skaff <tskaff(a)wikimedia.org> wrote:
Hi everyone,
I am writing to share with you our fundraising report for fiscal year
2018
<https://meta.wikimedia.org/wiki/Fundraising/2017-18_Report>. This
report
is a collaborative effort on behalf of many
teams: fundraising tech, ops
and donor services, major gifts, online fundraising, legal,
communications,
and more.
The fundraising report offers us an opportunity to pause and reflect on
learnings from last year and also consider where we're headed,
particularly
as we approach one of our busiest times of the
year for fundraising. It's
also an inspiring reminder of how many people across the world support
the
work of the community and WMF staff.
We welcome your questions and feedback.
Thank you,
Thea
--
*Thea Skaff*
Fundraising Program Manager
Wikimedia Foundation
1 Montgomery Street, Suite 1600
San Francisco, CA 94104
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