On Thu, May 13, 2010 at 2:37 PM, Lodewijk <lodewijk(a)effeietsanders.org> wrote:
However, I am missing why it was decided to decrease
the size of the
logo. It definitely looks more professional, but also somewhat less
friendly to me. Maybe it is just me, maybe not - I just would like to
understand the rationale first.
And is there any chance that the middle horizontal line is made
slightly less intense? Right now, the attention is drawn there (at
least for me) instead of the open part at the top. It gives me a
slight impression as if the bowl is about to burst. Which is of course
a valid representation of the truth with all community uproar lately,
but I don't think it should be our message :)
It was jarring at first, and I'll grant that the initial shock
(seriously, somehow this slipped under my radar entirely) accounts for
most of my aversion, but I have to agree with Lodewijk. I couldn't
quite quantify it, at first, but I think "corporate" vs. "friendly"
is
a good assessment—and the middle line is indeed rather distracting.
Fundamentally, though, it just looks imbalanced to me. I don't mean
for my personal aesthetic to in any way diminish the hard work of
everyone involved in improving the logo—and in many respects,
particularly in the use of a free font, it is an improvement—but...
ew?
Austin