Hi Andrew,
There has already been an extensive consultation in the first half year of
2019. Zack presented the outcome to the Board of Trustees of the Wikimedia
Foundation August 14th in Stockholm. Het got a go for a next phase. The
current dialogue is about implementation details, as far as I understand
the status of the current process.
Regards,
Ad
Op do 12 sep. 2019 17:14 schreef Andrew Lih <andrew.lih(a)gmail.com>om>:
Folks, it's not clear this email thread is going
to register at all as
feedback for this process.
The only recognized feedback mechanisms according to the original mail are
the following:
1. Wikimedia Space group -
https://discuss-space.wmflabs.org/g/brand-network
Currently 13 members
2.
https://meta.wikimedia.org/wiki/Talk:Communications/Wikimedia_brands/2030_r…
No new conversations
3.
https://meta.wikimedia.org/wiki/Talk:Communications/Wikimedia_brands/2030_r…
A dialogue that has been started to discuss the problems of the KPIs and
metrics.
I'd highly suggest if you want to make your feedback count, you go to these
venues.
-Andrew
On Mon, Sep 9, 2019 at 8:32 PM Ferdinando Traversa <
ferdi.traversa(a)gmail.com>
wrote:
It’ll be a very very important RFC. More than
elections, it’s about all
global identity.
CentralNotice is appropriate.
Ferdinando
Il giorno 7 set 2019, alle ore 22:06, David
Gerard <dgerard(a)gmail.com>
ha scritto:
I concur, it sounds sensible.
(I'll note, I'm not actually against the name change proposal - but
it's got to be presented to the community properly.)
On Sat, 7 Sep 2019 at 20:50, Kiril Simeonovski
<kiril.simeonovski(a)gmail.com> wrote:
>
> HI David,
>
> Yes, it stands to reason to announce on all wikis in a similar way as
the
>> announcements about board or steward elections.
>>
>> Best,
>> Kiril
>>
>>> On Sat, Sep 7, 2019 at 9:46 PM David Gerard <dgerard(a)gmail.com>
wrote:
>>
>> On all wikis?
>>
>> On Sat, 7 Sep 2019 at 19:19, Yaroslav Blanter <ymbalt(a)gmail.com>
wrote:
>>>>
>>>> Right.
>>>>
>>>> I guess a central notice about an RfC would be appropriate.
>>>>
>>>> Cheers
>>>> Yaroslav
>>>>
>>>> On Sat, Sep 7, 2019 at 8:16 PM Kiril Simeonovski <
>>>> kiril.simeonovski(a)gmail.com> wrote:
>>>>
>>>>> Hi all,
>>>>>
>>>>> It seems like there is a clear consensus to open an RfC on Meta
about
>>
this,
>>>> so we can safely move forward with it and close this thread.
>> Otherwise, we
>>>> will most likely keep up boggling our minds with the 20-per-cent
>> metric and
>>>> endlessly discuss how unfortunate is this for the global community
>> when the
>>>> only rational thing we can do is take action and save everyone's
time.
>>>>>
>>>>> Do you have any concluding remarks or comments regarding the RfC?
>>>>>
>>>>> Best regards,
>>>>> Kiril
>>>>>
>>>>> On Sat, Sep 7, 2019 at 7:57 PM Ferdinando Traversa <
>>>>> ferdi.traversa(a)gmail.com>
>>>>> wrote:
>>>>>
>>>>>> I’m against and sincerly I don’t trust this datas (80% agrees?
Are
>>> you
>>>>>> kidding me? I’ve seen the meta discussion). I think a Meta
CLEAR
>>> VOTE as
>>>>>> suggested here is the best way. Imposing a change like this is
a
>>> wrong
>>>>>> decision.
>>>>>>
>>>>>> Regards.
>>>>>>
>>>>>>> Il giorno 6 set 2019, alle ore 05:49, Zack McCune <
>>>>> zmccune(a)wikimedia.org>
>>>>>> ha scritto:
>>>>>>>
>>>>>>> *Summary* - We want your help with a voluntary, OPT-IN
design
>>> process
>>>>> for
>>>>>>> movement branding. Please join the in-depth discussion
group, or
>>> watch
>>>>>> for
>>>>>>> updates on Meta-Wiki.
>>>>>>>
>>>>>>>
>>>>>>> Hello all,
>>>>>>>
>>>>>>> After 4 months of community consultation, spanning dozens
of
>>>>> affiliates,
>>>>>>> several mailing lists, community conferences, and Meta-Wiki,
I am
>>>>> pleased
>>>>>>> to share a summary of feedback on the proposed 2030 movement
brand
>>>>>> strategy
>>>>>>> [1].
>>>>>>>
>>>>>>> From more than 319 comments, representing 150 individual
>>> contributors
>>>>> and
>>>>>>> 63 affiliates, we assessed 6 major themes in feedback:
>>>>>>>
>>>>>>> 1.
>>>>>>>
>>>>>>> Reducing confusion
>>>>>>> 2.
>>>>>>>
>>>>>>> Protecting reputation
>>>>>>> 3.
>>>>>>>
>>>>>>> Supporting sister projects
>>>>>>> 4.
>>>>>>>
>>>>>>> Addressing (legal, governmental) risks
>>>>>>> 5.
>>>>>>>
>>>>>>> Supporting movement growth
>>>>>>> 6.
>>>>>>>
>>>>>>> The process of change
>>>>>>>
>>>>>>> Please visit our feedback summary page to learn more [2].
You
will
>>> see
>>>>>>> examples of comments within each section, along with a
rough
>>> indication
>>>>>> of
>>>>>>> how many of the comments that we received were related to
each
>>> theme.
>>>>>>>
>>>>>>> The comments sometimes contradict one another, showing that
across
>>> our
>>>>>> wide
>>>>>>> movement’s experience, different points of view are common
(and a
>>> sign
>>>>> of
>>>>>>> health!). To visualize these tensions, we have created
“polarity
>>> maps”
>>>>>>> which are used to help visualize how different arguments
coexist
in
>>>>>> tension
>>>>>>> with each other.
>>>>>>>
>>>>>>> Ultimately, the comments provided from you all are very
thoughtful
>>> and
>>>>>>> useful guidance on what is needed to make our movement’s
branding
>>>>>>> successful. One can read the 6 themes above as “criteria”
for
>>> assessing
>>>>>>> branding systems.
>>>>>>>
>>>>>>> == Thanks ==
>>>>>>>
>>>>>>> I would like to thank the organizers of Iberoconf,
Wikipedia
>>> Education
>>>>>>> Summit, and the Wikimedia Summit for inviting us to hold
>>> discussions
>>>>>> during
>>>>>>> their sessions. I would also like to thank my colleagues
Elena
>>> Lappen,
>>>>>>> Samir Elsharbaty, and Blanca Flores who conducted extensive
parts
>>> of
>>>>> this
>>>>>>> consultation. To the hundreds of people, and dozens of
affiliates
>>>>>>> commenting, thank you for reviewing the proposal and
offering
your
>>>>>>> perspectives and
insights.
>>>>>>>
>>>>>>>
>>>>>>> == Next steps and staying involved ==
>>>>>>>
>>>>>>> There is considerable support for the brand proposal and
general
>>>>> appetite
>>>>>>> to improve our movement’s branding system. Further, we
believe
that
>>>>>>> critical feedback on
the proposal offers direct guidance for
>>> precisely
>>>>>> what
>>>>>>> branding must do to be successful for our movement. We have
shared
>>>>> these
>>>>>>> insights and our proposed continuance with the Board of
Trustees,
>>> who
>>>>>>> approved continuing these efforts.
>>>>>>>
>>>>>>> Acting on community insights, we will be collaborating on
formal
>>> brand
>>>>>>> naming, visual identity, and brand system design that will
use
>>>>>> “Wikipedia”
>>>>>>> as the central reference point. The resulting system will
be
>>> OPT-IN for
>>>>>>> affiliates.
>>>>>>>
>>>>>>> This design process will be guided by a “brand network” – a
group
>>> of
>>>>>>> volunteers who would like to continue advising on brand
during
this
>>>>>>> consultation. Dozens
of people have already volunteered, and we
>>> invite
>>>>>> you
>>>>>>> to join the group. We will use a group on Wikimedia Space to
host
>>> this
>>>>>>> discussion and the group will be closed to allow candid
>>> discussions and
>>>>>>> room for iterations. EVERYONE IS INVITED TO JOIN [3]. If you
do
not
>>>>> want
>>>>>> to
>>>>>>> commit to the in-depth, longer term discussions that will
be
>>> happening
>>>>>>> within the brand network group, we will still be tracking
comments
>>> left
>>>>>> on
>>>>>>> the project’s Meta-Wiki page [4]. Furthermore, all important
ideas
>>> and
>>>>>>> updates originating from the brand network discussion will
be
>>> shared
>>>>>>> publicly to mailing lists and Meta-Wiki.
>>>>>>>
>>>>>>> The development of this proposed identity system will take
>>>>> approximately
>>>>>> 6
>>>>>>> months. As stated, regular updates will be shared to mailing
lists,
>>>>>>> Wikimedia Space, and
Meta-Wiki [4]. Please engage us where you
are
>>> most
>>>>>>> comfortable! Once complete, community groups will have the
power
to
>>>>> decide
>>>>>> if/when they opt in to using the new system.
>>>>>>
>>>>>> Yours,
>>>>>>
>>>>>> Zack
>>>>>>
>>>>>> [1]
>>>>>>
>>>>>
>>>>
>>
https://wikimediafoundation.org/news/2019/02/26/leading-with-wikipedia-a-br…
>>>>>>
>>>>>>
>>>>>> [2]
>>>>>>
>>>>>
>>>>
>>
https://meta.wikimedia.org/wiki/Communications/Wikimedia_brands/2030_resear…
>>>>>>
>>>>>>
>>>>>> [3]
https://discuss-space.wmflabs.org/g/brand-network and click
>> the
>>>> gray
>>>>>> "Request" button. When your request is approved, you
will be able
>> to
>>>> see
>>>>>> and access the brand network discussion category on the Discuss
>> Space
>>>>> main
>>>>>> page.
>>>>>>
>>>>>> [4]
>>>>>>
>>>>>
>>>>
>>
https://meta.wikimedia.org/wiki/Communications/Wikimedia_brands/2030_resear…
>>>>>>
>>>>>>
>>>>>> --
>>>>>>
>>>>>> Zack McCune (he/him)
>>>>>>
>>>>>> Director of Brand
>>>>>>
>>>>>> Wikimedia Foundation <https://wikimediafoundation.org/>
>>>>>> _______________________________________________
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--
-Andrew Lih
Author of The Wikipedia Revolution
US National Archives Citizen Archivist of the Year (2016)
Knight Foundation grant recipient - Wikipedia Space (2015)
Wikimedia DC - Outreach and GLAM
Previously: professor of journalism and communications, American
University, Columbia University, USC
---
Email: andrew(a)andrewlih.com
WEB:
https://muckrack.com/fuzheado
PROJECT: Wikipedia Space:
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