Re: [Wikimedia-l] Community feedback and next steps on movement brand proposal

7 Sep 2019

      Yes, let's see an actually public RfC on this. We shouldn't have to argue
about what the support/oppose proportions are, we should see it right there
on an on-wiki page where anyone is free to review them.
Todd
On Sat, Sep 7, 2019 at 2:06 PM David Gerard dgerard@gmail.com wrote:
...
I concur, it sounds sensible.
(I'll note, I'm not actually against the name change proposal - but
it's got to be presented to the community properly.)
On Sat, 7 Sep 2019 at 20:50, Kiril Simeonovski
kiril.simeonovski@gmail.com wrote:
...
HI David,
Yes, it stands to reason to announce on all wikis in a similar way as the
announcements about board or steward elections.
Best,
Kiril
On Sat, Sep 7, 2019 at 9:46 PM David Gerard dgerard@gmail.com wrote:
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On all wikis?
On Sat, 7 Sep 2019 at 19:19, Yaroslav Blanter ymbalt@gmail.com
wrote:
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...
...
Right.
I guess a central notice about an RfC would be appropriate.
Cheers
Yaroslav
On Sat, Sep 7, 2019 at 8:16 PM Kiril Simeonovski <
kiril.simeonovski@gmail.com> wrote:
...
Hi all,
It seems like there is a clear consensus to open an RfC on Meta
about
...
...
this,
...
...
so we can safely move forward with it and close this thread.
Otherwise, we
...
...
will most likely keep up boggling our minds with the 20-per-cent
metric and
...
...
endlessly discuss how unfortunate is this for the global community
when the
...
...
only rational thing we can do is take action and save everyone's
time.
...
...
...
...
Do you have any concluding remarks or comments regarding the RfC?
Best regards,
Kiril
On Sat, Sep 7, 2019 at 7:57 PM Ferdinando Traversa <
ferdi.traversa@gmail.com>
wrote:
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I’m against and sincerly I don’t trust this datas (80% agrees?
Are
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...
you
...
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...
kidding me? I’ve seen the meta discussion). I think a Meta CLEAR
VOTE as
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...
...
suggested here is the best way. Imposing a change like this is a
wrong
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...
...
decision.
Regards.
> Il giorno 6 set 2019, alle ore 05:49, Zack McCune <
zmccune@wikimedia.org>
...
ha scritto:
>
> *Summary* - We want your help with a voluntary, OPT-IN design
process
...
...
for
...
> movement branding.  Please join the in-depth discussion group,
or
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...
watch
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...
...
for
> updates on Meta-Wiki.
>
>
> Hello all,
>
> After 4 months of community consultation, spanning dozens of
affiliates,
...
> several mailing lists, community conferences, and Meta-Wiki, I
am
...
...
...
...
pleased
...
> to share a summary of feedback on the proposed 2030 movement
brand
...
...
...
...
...
strategy
> [1].
>
> From more than 319 comments, representing 150 individual
contributors
...
...
and
...
> 63 affiliates, we assessed 6 major themes in feedback:
>
>   1.
>
>   Reducing confusion
>   2.
>
>   Protecting reputation
>   3.
>
>   Supporting sister projects
>   4.
>
>   Addressing (legal, governmental) risks
>   5.
>
>   Supporting movement growth
>   6.
>
>   The process of change
>
> Please visit our feedback summary page to learn more [2]. You
will
...
...
see
...
...
...
> examples of comments within each section, along with a rough
indication
...
...
...
of
> how many of the comments that we received were related to each
theme.
...
...
...
>
> The comments sometimes contradict one another, showing that
across
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...
our
...
...
...
wide
> movement’s experience, different points of view are common
(and a
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...
sign
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...
of
...
> health!). To visualize these tensions, we have created
“polarity
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...
maps”
...
...
...
> which are used to help visualize how different arguments
coexist in
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...
...
...
...
tension
> with each other.
>
> Ultimately, the comments provided from you all are very
thoughtful
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...
and
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...
...
> useful guidance on what is needed to make our movement’s
branding
...
...
...
...
...
> successful. One can read the 6 themes above as “criteria” for
assessing
...
...
...
> branding systems.
>
> == Thanks ==
>
> I would like to thank the organizers of Iberoconf, Wikipedia
Education
...
...
...
> Summit, and the Wikimedia Summit for inviting us to hold
discussions
...
...
...
during
> their sessions. I would also like to thank my colleagues Elena
Lappen,
...
...
...
> Samir Elsharbaty, and Blanca Flores who conducted extensive
parts
...
...
of
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...
this
...
> consultation. To the hundreds of people, and dozens of
affiliates
...
...
...
...
...
> commenting, thank you for reviewing the proposal and offering
your
...
...
...
...
...
> perspectives and insights.
>
>
> == Next steps and staying involved ==
>
> There is considerable support for the brand proposal and
general
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...
...
...
appetite
...
> to improve our movement’s branding system. Further, we believe
that
...
...
...
...
...
> critical feedback on the proposal offers direct guidance for
precisely
...
...
...
what
> branding must do to be successful for our movement. We have
shared
...
...
...
...
these
...
> insights and our proposed continuance with the Board of
Trustees,
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...
who
...
...
...
> approved continuing these efforts.
>
> Acting on community insights, we will be collaborating on
formal
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...
brand
...
...
...
> naming, visual identity, and brand system design that will use
“Wikipedia”
> as the central reference point. The resulting system will be
OPT-IN for
...
...
...
> affiliates.
>
> This design process will be guided by a “brand network” – a
group
...
...
of
...
...
...
> volunteers who would like to continue advising on brand during
this
...
...
...
...
...
> consultation. Dozens of people have already volunteered, and we
invite
...
...
...
you
> to join the group. We will use a group on Wikimedia Space to
host
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...
this
...
...
...
> discussion and the group will be closed to allow candid
discussions and
...
...
...
> room for iterations. EVERYONE IS INVITED TO JOIN [3]. If you
do not
...
...
...
...
want
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to
> commit to the in-depth, longer term discussions that will be
happening
...
...
...
> within the brand network group, we will still be tracking
comments
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...
left
...
...
...
on
> the project’s Meta-Wiki page [4]. Furthermore, all important
ideas
...
...
and
...
...
...
> updates originating from the brand network discussion will be
shared
...
...
...
> publicly to mailing lists and Meta-Wiki.
>
> The development of this proposed identity system will take
approximately
...
6
> months. As stated, regular updates will be shared to mailing
lists,
...
...
...
...
...
> Wikimedia Space, and Meta-Wiki [4]. Please engage us where you
are
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...
most
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...
...
> comfortable! Once complete, community groups will have the
power to
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...
...
...
...
decide
> if/when they opt in to using the new system.
>
> Yours,
>
> Zack
>
> [1]
>
https://wikimediafoundation.org/news/2019/02/26/leading-with-wikipedia-a-bra...
...
...
...
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...
>
>
> [2]
>
https://meta.wikimedia.org/wiki/Communications/Wikimedia_brands/2030_researc...
...
...
...
...
...
>
>
> [3] https://discuss-space.wmflabs.org/g/brand-network and
click
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...
the
...
...
gray
...
> "Request" button. When your request is approved, you will be
able
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...
to
...
...
see
...
> and access the brand network discussion category on the Discuss
Space
...
...
...
main
> page.
>
> [4]
>
https://meta.wikimedia.org/wiki/Communications/Wikimedia_brands/2030_researc...
...
...
...
...
...
>
>
> --
>
> Zack McCune (he/him)
>
> Director of Brand
>
> Wikimedia Foundation https://wikimediafoundation.org/
> _______________________________________________
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Re: [Wikimedia-l] Community feedback and next steps on movement brand proposal