Re: [Wikimedia-l] Research findings on “New Readers” in Mexico

Hello all, Please join us tomorrow during the Metrics meeting as we share findings from a recent user research trip to Mexico. Background on this research project can be found on MediaWiki, where we are documenting timelines, methodologies, and interview responses from 15 participants and a number of experts[1]. This research is part of a joint project from the Reading, Strategic Partnerships, Design Research, and Communications teams at the Wikimedia Foundation. We're collaborating to better understand and then better serve potential Wikimedia readers in countries where access to the internet is quickly growing. We’re calling this group “New Readers,” to focus on high population countries with rapidly increasing internet access rates, but relatively low Wikimedia readership. We hope to understand and reach these “new readers” coming online. The first 3 priority countries are Mexico, Nigeria, and India—3 countries with massive populations, rising access to the Internet, and regional influence. We know that many of you may remember previous Wikimedia movement research on these regions, and have considerable expertise and connections in these countries. If so, please share with us by emailing newreaders(a)wikimedia.org! Our project work will be collectively documented and linked from Meta-Wiki [2] where you can keep up with the research progress and findings. If you have questions, feel free to ask them during Metrics tomorrow (when we’ll explain more on methodology, objectives, subject criteria, and research output), on the project talk page or on this thread. Thanks, Anne Gomez, Abbey Ripstra, Zack McCune, Adele Vrana, Dan Foy, Jorge Vargas, Smriti Gupta, Jack Rabah, Joe Sutherland, Toby Negrin [1] https://www.mediawiki.org/wiki/Reading/Mexico_Readers_Research [2] https://meta.wikimedia.org/wiki/New_Readers -- *Anne Gomez* // Reading Product Manager, New Readers <https://meta.wikimedia.org/wiki/New_Readers> https://wikimediafoundation.org/ *Imagine a world in which every single human being can freely share in the sum of all knowledge. That's our commitment. Donate <http://donate.wikimedia.org>. * _______________________________________________ Wikimedia-l mailing list, guidelines at: https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines New messages to: Wikimedia-l(a)lists.wikimedia.org Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l, <mailto:wikimedia-l-request@lists.wikimedia.org?subject=unsubscribe>