This is because the campaign is centred on Wikipedia only and specifically on Jimbo (who is famous thanks to Wikipedia). Hopefully the contributors appeals will also say something about Wikimedia and other Wikimedia projects and provide some banners which won't look out of place on sister projects.
Lilaroja work well ;)
http://wikimediafoundation.org/wiki/Special:FundraiserStatistics
more faces, bigger dynamic
przykuta