Hey everyone,
The Future Audiences team is a small initiative at the Wikimedia Foundation to do experiments to find strategies to make sure readers and editors keep finding their way to Wikipedia and the other Wikimedia wikis. Anyone is welcome to talk to us on the talk page, but we also have monthly video calls.
The next one is on October 19, 14:00 UTC (Thursday next week in most time zones). You can reply to me personally or send an email to futureaudiences@wikimedia.org if you want to participate, and we'll send you a link to the call in advance, once it's been set up.
You can read more here:
https://meta.wikimedia.org/wiki/Talk:Future_Audiences#The_next_monthly_Futur...
There are a few topics on the agenda:
* AI and attribution. A presentation on how we hope AI tools can better attribute content from Wikipedia, so that readers know where it is coming from.
* Presentation of a small experiment to encourage video creators on TikTok to tell their audience when they are using Wikipedia to get information for their videos. For the first time, we're seeing how young people both use and trust Wikipedia less than older age groups, and they are increasingly using social media to find information. We want them to be aware when Wikipedia has been instrumental in bringing them the information they receive.
* And also, a presentation from Galder Gonzalez Larrañaga from the Basque community about their Ikusgela project of pedagogical videos on social media platforms: https://diff.wikimedia.org/2022/05/27/basque-wikimedians-create-ikusgela-a-p...
If you can't participate, or don't want to take part of video calls, we put notes and recordings from all calls here:
https://meta.wikimedia.org/wiki/Future_Audiences#Monthly_conversations
To read more about Future Audiences and this work, please see the Meta page:
https://meta.wikimedia.org/wiki/Future_Audiences
The research about how younger audiences perceive Wikipedia is available here:
https://meta.wikimedia.org/wiki/Communications/Research/Brand_Health_Tracker
(This was sent to the list earlier, but seems to have been caught by a filter and the moderators can't find it in the queue – I hope it doesn't turn up twice.)
Best,
*Johan Jönsson*Manager, Product Ambassadors Wikimedia Foundation https://wikimediafoundation.org/