On 11/12/06, Daniel Mayer maveric149@yahoo.com wrote:
Simply stating that a particular person/organization is going to match all donations made in a certain day of the drive is not advertising. It is simply giving credit where credit is due and inducing individual donations.
I agree that it's not really advertising, after all, buried in the fundraising pages are lists of donors, if they choose to give their name when donating (which could probably be more prominent - although I understand there's a new system underway for tracking donations, will it enable lists to be more prominent?). Lists of donors who will match other donations is essentially the same thing.