OK, then why can't http://en.wikipedia.org/wiki/Steven_tyler just do a browser redirect to http://en.wikipedia.org/wiki/Steven_Tyler As the URL you leave in the user's browser location bar is the one he will tell all his friends to use. You can't expect him to be smart enough to dig the canonical one we would rather he use out of all those links on the page, even if it is "right there linked to 'Article'". $ lynx -dump -listonly http://en.wikipedia.org/wiki/Steven_tyler |grep http://en.wikipedia.org/wiki/Steven_Tyler 737. http://en.wikipedia.org/wiki/Steven_Tyler 771. http://en.wikipedia.org/wiki/Steven_Tyler 774. http://en.wikipedia.org/wiki/Steven_Tyler