Isabell Long wrote:
On Sun, Nov 08, 2009 at 06:13:14PM +0000, David Gerard
wrote:
Some of those are very funny and inventive, though I don't think the majority of them
would really work to be honest, especially not yours David, I'm sorry to say. :P
You never know. If some of the slogans are cheekily engaging, some would
like that. And even if they don't drive donations on their own, they may
reduce ad blindness and so raise the effectiveness of the campaign.
People are doing some interesting work with auto-optimized ad runs that
we could look at adapting for next year. Given our massive amounts of
traffic, we could accept a pretty broad range of slogans, and let the
system sort out which are the most effective combinations. Money aside,
there's something appealing about maximizing community involvement
everywhere we can.
William