This link is to page 3 of a long New York Times Magazine article:
http://www.nytimes.com/2010/07/25/magazine/25privacy-t2.html?pagewanted=3
That page, part of a larger article about nasty information on the
internet, deals with our problem with subjects whose only verifiable
information is some negative incident and the problem of undue weight.
It also discusses ReputationDefender which might be interesting should
its operatives show up.
http://www.reputationdefender.com/
Fred Bauder