What is however true is that if they write it themselves, it usually is not a very good article, and tends to leave out a lot of the things that do make for demonstrated notability. Most commonly, it doesn't include links to the trade magazine and newspaper article that do exist, it uses vague adjectives instead of factual information on market share and prominence in the industry, and emphasizes a list of the officers of the company down to the junior vice-presidents.
Good PR people can, however, be taught to write for an encyclopedia. It's just that they never had to do so before--they're new at it, without the experience of people who work on Wikipedia on a range of topics. The key advice in that posting was to start by writing on different subjects of personal interest to get the feel of things.
On Tue, Jul 1, 2008 at 8:44 PM, Thedjatclubrock Enwiki tdjacr.wiki@gmail.com wrote:
Yeah, it makes some good points, and for *most* situations, what Ian said is correct. Lesson #2 — Understand the Community and Know the Rules^Number 1 Point^ --Thedjatclubrock
On Tue, Jul 1, 2008 at 6:10 PM, Ian Woollard ian.woollard@gmail.com wrote:
2008/7/1 David Gerard dgerard@gmail.com:
http://www.e-cbd.com/zakazukhazoo/how-to-promote-your-company-in-wikipedia/
This gets things mostly right.
I find it leaves out the truism that if people that own or work for the company have to create the article themselves, it's very unlikely to be truly notable. (Irrespective of whatever the policy says today).
There's a lot to be said for organic growth and shamefacedly poking you or your company in the wikipedia is in no way organic.
- d.
-- -Ian Woollard
We live in an imperfectly imperfect world. If we lived in a perfectly imperfect world things would be a lot better.
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