geni wrote:
Is there an actual place to discuss the wording of such banners?
It's ended up a bit spread out but:
http://meta.wikimedia.org/wiki/Fundraising_2009/Launch_Feedback
http://meta.wikimedia.org/wiki/Fundraising_2009/Alternative_banners
That's quite some feedback.
Has there been any data published? I'd be interested in click-through rates and donation rates, especially as compared with the first days of previous campaigns. Data on Twitter and/or blog reaction would be interesting, too.
I'm personally not a big fan of the ads either, but if they were substantially more effective, then I'd have to think about whether this is one of those many occasions where my personal tastes diverge from what makes a good ad campaign.
William