I've been surprised by the success of this 7 min animation on Dewey
codes, from the Finnish libraries (kirjastokaista.fi):
https://www.youtube.com/watch?v=tF342znnAsM
It's been on the front page of YouTube in Finland for several days now,
even as top 1 trending video. It reached 200k views and counting.
As far as I know, no "serious" video on Wikipedia or other Wikimedia
projects has reached such a virality. (Although I see a Stephen Colbert
and an alltime10s video with 1M views each.) Maybe we can learn
something from it?
The video is part of a series by this Tuomas Toivainen:
http://www.kirjastokaista.fi/kallen-ja-keijon-kirjastoluokat-animaatiot/
https://fi.wikipedia.org/wiki/Tuomas_Toivainen
Federico