[Wikimedia-l] Fundraiser Update

Tomasz Finc tfinc at wikimedia.org
Wed Dec 18 00:42:04 UTC 2013

thanks for the update Megan and congrats on getting this far

On Tue, Dec 17, 2013 at 4:29 PM, Megan Hernandez
<mhernandez at wikimedia.org> wrote:
> Hi everyone,
> I've just posted a new update on meta.  Please take a look and leave any
> questions or comments on the talk page:
> https://meta.wikimedia.org/wiki/Fundraising_2013
> On Monday, we started limiting the number of banners we are displaying to
> readers.  If you continue to see banners more than just one more time (on
> the same device), please let us
> know.<https://meta.wikimedia.org/wiki/Talk:Fundraising_2013>
> Donations are still coming in and settling in our accounts, so donation
> totals are preliminary and will be adjusting in the next few weeks.  So far
> this fiscal year, we've raised (very roughly) $27 million from nearly 2
> million small dollar donors.  We will raise the remaining $13 million now
> through the end of the fiscal year in June 2014.  The team is planning to
> put English banners up again at a higher level around December 31 for a
> final year-end push.  All of the multilingual campaigns will run in 2014.
> We will post a full report of the fundraiser along with test reports from
> hundreds of A/B banner tests in 2014 once we get through reconciliation and
> analysis.
> Thank you very much to everyone involved in the fundraiser this year.  It's
> still not over quite yet, but we've had a very successful and exciting
> couple of weeks.
> Megan
> --
> Megan Hernandez
> Director of Online Fundraising
> Wikimedia Foundation
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