[Wikimedia-l] Banners are too bright, too long

Thomas Dalton thomas.dalton at gmail.com
Tue Dec 4 18:15:00 UTC 2012


Zack, you may want to look up "sample bias"... Of course you don't get many
complaints from the people that responded positively to the banners...
On Dec 4, 2012 5:56 PM, "Zack Exley" <zexley at wikimedia.org> wrote:

> On Tue, Dec 4, 2012 at 9:02 AM, Zack Exley <zexley at wikimedia.org> wrote:
>
> > Unacceptable!
>
>
> Sorry Max, your tone and language gave me a flashback to my demonic 3rd
> grade teacher and it took a little while to recover. (I'm not joking.)
>
> On the topic of the "sticky" banners, I'd like to know what others think.
> Starting next year, or even now, we can remove the stickiness. That will
> just mean more days of banners. It's just a choice.
>
> To me, it's not clear which is better. Tens of thousands of donors have
> filled out a survey this year after donating. We've gotten hardly a handful
> of complaints. I would have expected a lot. Instead, we have lots of people
> thanking us for making them see the banners, because they were happy to
> learn this surprising news that we're a non-profit that runs on donations.
>
> Is it really so bad? Stickiness boosts donations by about 20-30%. That
> means many fewer days of banners. Next year it may mean that we just show
> people only one banner view all year instead of two. Or maybe 2 instead of
> 4 (we don't know how it will play out yet).
>
>
>
> >
> >
> > On Tue, Dec 4, 2012 at 12:52 AM, MZMcBride <z at mzmcbride.com> wrote:
> >
> >> Zack Exley wrote:
> >> > We just were playing around with the hover banners to see what kind of
> >> > effect they might have. They're not up now. And probably won't come
> >> back.
> >>
> >> Your comment reminds me of discussions from earlier this year with the
> >> Editor engagement experiments (E3) team about treating Wikimedia users
> as
> >> colleagues, not as customers.[1]
> >>
> >> The auto-expand banners were unacceptable. As I'm currently viewing
> >> en.wikipedia.org, the banners _continue_ to block portions of the page
> >> content as I scroll down the page. This is also unacceptable.
> >>
> >> Enough "playing around." You're annoying readers and editors alike with
> >> these banners.
> >>
> >> MZMcBride
> >>
> >> [1] https://meta.wikimedia.org/wiki/Experiments
> >>
> >>
> >>
> >> _______________________________________________
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> >> Wikimedia-l at lists.wikimedia.org
> >> Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l
> >>
> >
> >
> >
> > --
> > Zack Exley
> > Chief Revenue Officer
> > Wikimedia Foundation
> > 415 506 9225
> >
> >
>
>
> --
> Zack Exley
> Chief Revenue Officer
> Wikimedia Foundation
> 415 506 9225
> _______________________________________________
> Wikimedia-l mailing list
> Wikimedia-l at lists.wikimedia.org
> Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l
>


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