[Wikimedia-l] Banners are too bright, too long

Zack Exley zexley at wikimedia.org
Tue Dec 4 19:01:55 UTC 2012


OK Thomas, I'll look that up. Thanks.


On Tue, Dec 4, 2012 at 10:15 AM, Thomas Dalton <thomas.dalton at gmail.com>wrote:

> Zack, you may want to look up "sample bias"... Of course you don't get many
> complaints from the people that responded positively to the banners...
> On Dec 4, 2012 5:56 PM, "Zack Exley" <zexley at wikimedia.org> wrote:
>
> > On Tue, Dec 4, 2012 at 9:02 AM, Zack Exley <zexley at wikimedia.org> wrote:
> >
> > > Unacceptable!
> >
> >
> > Sorry Max, your tone and language gave me a flashback to my demonic 3rd
> > grade teacher and it took a little while to recover. (I'm not joking.)
> >
> > On the topic of the "sticky" banners, I'd like to know what others think.
> > Starting next year, or even now, we can remove the stickiness. That will
> > just mean more days of banners. It's just a choice.
> >
> > To me, it's not clear which is better. Tens of thousands of donors have
> > filled out a survey this year after donating. We've gotten hardly a
> handful
> > of complaints. I would have expected a lot. Instead, we have lots of
> people
> > thanking us for making them see the banners, because they were happy to
> > learn this surprising news that we're a non-profit that runs on
> donations.
> >
> > Is it really so bad? Stickiness boosts donations by about 20-30%. That
> > means many fewer days of banners. Next year it may mean that we just show
> > people only one banner view all year instead of two. Or maybe 2 instead
> of
> > 4 (we don't know how it will play out yet).
> >
> >
> >
> > >
> > >
> > > On Tue, Dec 4, 2012 at 12:52 AM, MZMcBride <z at mzmcbride.com> wrote:
> > >
> > >> Zack Exley wrote:
> > >> > We just were playing around with the hover banners to see what kind
> of
> > >> > effect they might have. They're not up now. And probably won't come
> > >> back.
> > >>
> > >> Your comment reminds me of discussions from earlier this year with the
> > >> Editor engagement experiments (E3) team about treating Wikimedia users
> > as
> > >> colleagues, not as customers.[1]
> > >>
> > >> The auto-expand banners were unacceptable. As I'm currently viewing
> > >> en.wikipedia.org, the banners _continue_ to block portions of the
> page
> > >> content as I scroll down the page. This is also unacceptable.
> > >>
> > >> Enough "playing around." You're annoying readers and editors alike
> with
> > >> these banners.
> > >>
> > >> MZMcBride
> > >>
> > >> [1] https://meta.wikimedia.org/wiki/Experiments
> > >>
> > >>
> > >>
> > >> _______________________________________________
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> > >> Wikimedia-l at lists.wikimedia.org
> > >> Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l
> > >>
> > >
> > >
> > >
> > > --
> > > Zack Exley
> > > Chief Revenue Officer
> > > Wikimedia Foundation
> > > 415 506 9225
> > >
> > >
> >
> >
> > --
> > Zack Exley
> > Chief Revenue Officer
> > Wikimedia Foundation
> > 415 506 9225
> > _______________________________________________
> > Wikimedia-l mailing list
> > Wikimedia-l at lists.wikimedia.org
> > Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l
> >
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-- 
Zack Exley
Chief Revenue Officer
Wikimedia Foundation
415 506 9225


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