Hello Analytics,
It seems to easily happen that a well meant metrics is proposed, but that this is actually not sure to be correlated with something value or (at least with my skills) super hard to measure technically [1].
So I wanted to create some easy-to-graspmaterials, maybe to put them on a poster or in a video… whatever.
Sadly I found a lot of warnings about "vanity metrics" online (recommending $ made instead) but no framework, research or case studies on organizational impact and understanding of metrics and how colleagues can be helped to be empowered to do a basic evaluation of metrics.
*So you have any framework, research or case studies that could help us to teach and empower to evaluate** metrics and their use?*
Here is what I found useful so far:
- https://en.wikipedia.org/wiki/DIKW_pyramid and similar frameworks like https://randomblatherdotcom.files.wordpress.com/2014/04/bmust7rcuaa6ueo-jpg-...
- For the need of organizational sensemaking: Weick, Sensemaking in Organizations
- And, not directly related but providing some inspiration: Robust methods and visualizations by Tuckey, decision making under uncertainty by Gingerenzer. Jan
[1] In which case I prefer no metric at all, and investing into qualitative research instead, till the problem space is better understood, but if metrics are already there it often stays…