[Wikimedia-l] Wikipedia Zero wins!

Everton Zanella Alvarenga tom at wikimedia.org
Sun Mar 17 16:19:41 UTC 2013

Hi, Balázs and James,

orkut was the most popular social networking platform until a few
years ago. I don't have scientific research to prove that now, but
from my networking, which includes poor to high middle class people,
most have migrated to facebook. orkut is seen as a site where low
middle class and poor people access, which is true if youu visit a Lan
House in a slum in São Paulo - last time I went I've seen people using
both, orkut and facebook. All my friends from a slum I've worked in a
educational project near University of São Paulo use facebook, for
instance. James link also confirms that.

According to this Wall Street Journal news on social media in Brazil
[1], "Facebook Inc. has some 65 million users in Brazil, which makes
it the company's second largest market after the U.S. by number of
users, according to social-analytics company Socialbakers."

Also "People in Brazil are spending increasing amounts of time
connected to social-media sites. Globally, the average time spent on
Facebook dropped 2% to 361 average minutes per user per month by
September 2012, compared with a year earlier, according to comScore

But in Brazil, Facebook time grew 208% to 535 minutes over the same
period." [...]

Quite a lot to understand and this makes the data of this facebook
page more striking.


[1] Brazil: The Social Media Capital of the Universe:
Everton Zanella Alvarenga (also Tom)
"A life spent making mistakes is not only more honorable, but more
useful than a life spent doing nothing."

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