[Foundation-l] Wikimedia Brand Survey Analysis

[Anthony]

On 7/5/07, Brion Vibber <brion at wikimedia.org> wrote:
> Just a data point from a practical perspective: we get blank looks when
> we tell people we're "the Wikimedia Foundation", versus wide eyes and
> bright smiles when we tell people we're "Wikipedia". The latter is a lot
> nicer to get when we're asking for something. :)
>
Doesn't that suggest that Wikipedia should be self-governing or at
least in control of its own funds?  If people are giving you something
because they want to help Wikipedia, then that something should be
used toward Wikipedia, not some other project.