[Foundation-l] Raising funds without being quite so annoying to readers

[Thomas Dalton]

On 5 March 2011 14:05, WereSpielChequers <werespielchequers at gmail.com> wrote:
> Picking up on the comment by Tobias about less intrusive fundraising,
> I would make sure we are pursuing the following:
>
> 1 Build up a past donors database, communicate with them effectively
> and then as long as they donate annually make sure they aren't
> irritated by ads for people who haven't donated at all. (I gather
> something is now being done here, but I know it wasn't in the past).

The first part is certainly being done. The second part is impossible.
How are we supposed to know if a reader has previously donated? All we
have is their IP address, which could very easily have changed since
they donated.