[Foundation-l] 2008/2009 Wikimedia Foundation Annual Report

Mon Jan 25 19:32:59 UTC 2010

Thanks Liam - It's really easy to produce a page by page document, so I'll see if we can have that lined up as a second option on the page.

I hear you about the chapters/events sections.  I think the intent of the report will be to showcase work undertaken within the movement, whether at the hands of the chapters, non-chapters, foundation, or the volunteers.  Note that we have a page spread focussed on wikis take manhattan as an example.  I'll put some thought into how to differentiate that for subsequent communications projects, not just the report.

Thanks

-- 
Jay Walsh
Head of Communications
WikimediaFoundation.org
blog.wikimedia.org
+1 (415) 839 6885 x 609, @jansonw

On Jan 22, 2010, at 7:33 PM, Liam Wyatt wrote:

> Beautiful document. I like the ongoing calendar running across the bottom of
> each page. It gives a sort of narrative structure. I also would like to know
> what material the Wikipedia globe on the front page is made out of? Also,
> has anyone contacted Naresh Sharma's teacher or parents (see the last page
> of the report)? What a cute story :-)
> 
> Would it be possible to produce a version of the PDF that is single-page
> like the previous report instead of double-page, to make for easier online
> reading (rather than having to zoom in to be able to read the text, and then
> scroll sideways)? I understand that  "It's primarily intended to work as a
> print document" but perhaps you could place two versions online - the "print
> version" and the "view online" version? You would probably have to leave the
> double-page spreads (pages 7 and 12) as they are.
> 
> Finally, if there is still time for comment/changes, with regards to the NIH
> section - should it be made more explicit that the chapters have the primary
> responsibility for undertaking outreach activities "on the ground" - and
> that the WMF allocates some of its program money for that purpose? It states
> on Sue's Feb. report to the Board that "investing directly in staging
> events" is an area the WMF will not
> prioritise<http://strategy.wikimedia.org/wiki/Wikimedia_Foundation/Letter_to_the_Board_%28Feb_2010%29#Areas_the_Wikimedia_Foundation_will_not_prioritize>but
> instead it wishes the Chapters to be the drivers of these kinds of
> activities. So, in the context of highlighting the NIH event which was an
> outreach activity the WMF ran, it might be useful to point out that the WMF
> does not generally intend to be using its funding to undertake such
> activities *itself* - but rather to use those funds to encourage chapters to
> do so. I'm not suggesting removing the NIH example from the page, but
> perhaps it could be clarified a little bit?
> 
> Best,
> -Liam [[witty lama]]
> 
> wittylama.com/blog
> Peace, love & metadata
> 
> 
> On Sat, Jan 23, 2010 at 1:25 AM, Steven Walling <steven.walling at gmail.com>wrote:
> 
>> I read the Report earlier today as it was passed around Twitter. The design
>> is really a step up from the last report (not that it was bad, just that is
>> one is so good). The timeline in particular is helpful.
>> 
>> I would like to say that the page about the Mumbai attacks article felt *
>> slightly* out of context, at least compared to the amount of space devoted
>> to it versus, say, the NIH Wikipedia Academy. Donors might benefit from a
>> more frank explanation that the article was just one example of the
>> projects
>> as a source of breaking news and how our content evolves over time.
>> 
>> Anyway, that's just some nitpicking on a pretty fantastic document. :) Well
>> done!
>> 
>> Steven Walling
>> http://enwp.org/User:Steven_Walling
>> 
>> On Fri, Jan 22, 2010 at 5:09 PM, Jay Walsh <jwalsh at wikimedia.org> wrote:
>> 
>>> Hi all,
>>> 
>>> In the next day or so Rand and the fundraising team will be sending out
>> an
>>> email to all of our donors (about 230,000 - thanks to a tremendous
>>> fundraiser) recapping the campaign sharing our 2nd annual report, which
>> you
>>> can also read here:
>>> 
>>> http://wikimediafoundation.org/wiki/Annual_Report
>>> 
>>> As with our previous year's report, we make an effort to describe the
>>> year's activities, our major accomplishments, our financial successes,
>> and
>>> where we're heading in the coming year/years.  This is a crucial tool for
>>> our fundraisers and for building strong relationships with our major
>>> stakeholders, and of course to let our chapters and our vast community of
>>> volunteers get a snapshot of our work.  It's primarily intended to work
>> as a
>>> print document, and one that quickly presents top-line data and key
>>> information, as well as a basic structured narrative about the Foundation
>>> and our volunteer community's work.
>>> 
>>> You'll note that our report is out later than last year, and this isn't a
>>> pattern we'll duplicate :)  We did spend more time on design and
>> narrative
>>> this year, with the intention of bringing more depth to the story,
>>> especially in features like the center-spread anatomy of an article.  We
>>> also wanted to put more of a forward-facing direction on the report.
>>> Optimally our report will always come out 2-3 months after the close of
>>> fiscal, as soon as our audited statements are complete.
>>> 
>>> There's still more good work to be done, but it's a big leap from last
>>> year. This year's designers David Peters and Rhonda Rubenstein did a
>> great
>>> job (collectively known as 'ExBrook design' here in SF
>>> http://www.exbrook.com/).  Lane Hartwell's ccbysa photos feature
>>> prominently - she's been shooting our staff portraits for the last two
>> years
>>> (http://commons.wikimedia.org/wiki/Category:Photography_by_Lane_Hartwell
>> ).
>>> 
>>> We'll be starting work on the next edition in a few months.  About 1500
>>> copies will be printed here in the next week or so.  We'll be sure to
>> bring
>>> copies to the chapter meeting and of course Wikimania.  We can ship some
>>> copies out as well if there's interest (but in limited quantities only,
>> it's
>>> a pricy shipment after 10 locations :)
>>> 
>>> Looking forward to hearing your thoughts!
>>> 
>>> --
>>> Jay Walsh
>>> Head of Communications
>>> WikimediaFoundation.org
>>> blog.wikimedia.org
>>> +1 (415) 839 6885 x 609, @jansonw
>>> 
>>> _______________________________________________
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