This is lovely and inspiring. Are you publishing these details
anywhere online? SJ
On Sat, Feb 11, 2012 at 1:01 AM, Tinu Cherian (Wikimedia India)
<tinucherian(a)wikimedia.in> wrote:
Hi all,
We are pleased to announce the first batch of our team for
Communications, PR & Media Relations of the Wikimedia India Chapter.
Tinu Cherian, Head, Communications
Arun Ramaratnam, Official Spokesperson
Anirudh Bhati
Srikeit Tadepalli
Noopur Raval
Srikanth Lakshmanan
Naveen Francis
Pranav Curumsey
Ram Shankar Yadav
Mitra Sharma
Anivar Aravind
We are still discussing with lots of potential people who are interested and
have the necessary skills. We will be adding them as we progress.
Scope of Work
Duties and Responsibilities of the team include, but are not limited to the
following:
General :
Development of a comprehensive multi-language Communications Plan
for Wikimedia Movement in India to support the Chapter's strategic
objectives. This plan must include social media, digital outreach, Public
Relations (PR) and supporting community and chapter outreach.
Implementation of the Communications Plan - including measuring of
results focused on growth in participation and readership within India and
continuous improvement as required.
Identification, selection and onboarding of specialised agencies as
required.
Build a close partnership with the Community and Wikimedia
Foundation India Programs to support communications and media outreach.
Participating in Global Wikimedia Communications committee and
subscribed to its mailing list: wmfcc-l(a)mail.wikimedia.org
Communications :
Supporting and overseeing communication with Wikimedia community
which includes Chapter members, general public and media.
Helping the Chapter Secretary in the monthly report that is send to
the members and the community.
Providing ad hoc support to the Chapter & Community on all aspects
of communications as may be deemed necessary.
Public/ Media Relations :
Coordinating communications with the press, including press
releases, interviews, and inquiries.
Handling press enquiries and answering them.
Build a close partnership and working relation with a network of
journalists and news editors all over India and abroad.
Maintaining a list of people willing to be contacted & interviewed
by the media.
Identify potential "media worthy" stories and getting them published
into the mass media.
Contacting editors and publishers of Wikipedia press coverage to
request that corrections be published as needed.
Public Relations (PR) to build and manage relationships with media
and drive messaging that promotes participation.
Researching press lists, monitoring and analyzing media coverage,
both negative and positive.
will be responsible for executing and carrying out PR campaigns on
behalf of the chapter.
Improve Wikimedia media coverage especially on Indian local
languages.
Supporting the media coverage of Chapter , Wikimedia Foundation and
Community led events and initiatives in India like Wikiconference,
wikimeeetups, wikiacademies, workshops etc
Digital Properties/Social Media :
Digital outreach comprises how to drive awareness and education and
movitation to participate in various projects from within the existing
readership base.
Social media includes managing and driving social media vehicles to
drive participation (i.e., building awareness and driving traffic to Indic
language editions, raising awareness of how content is created on various
projects and motivating and enabling participation.)
Maintain the official IRC channel on freenode: #wikimedia-in and
regularly conduct planned IRC sessions.
Maintain the social media properties including the ones on facebook
& twitter and Youtube channels, and all Public facing Digital resources like
the wiki, blog and website.
Keeping the Wikimedia India Press kit and In the News sections on
the public wiki up to date.
Interacting with the Chapter OTRS team.
Help and co-ordinate the Community Newsletter, WikiPatrika
Team Structure
The team is led by Head of Communications, PR & Media Relations,
Wikimedia Chapter. The position is a voluntary and not a staff/paid
position.
There is an official Spokesperson of the Wikimedia India Chapter. The
position is a voluntary and not a staff/paid position.
The above positions will be handled either by a single person or two
individuals.
The Team will be internally divided into Communications , Press & Social
Media sub-teams.
You can find more information at
http://members.wikimedia.in/Communications
Regards
Tinu Cherian
Wikimedia India Chapter.
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