copy from the meta page:
The result of the Fundraising team and all the people involved has lead to an impressing
abilities to minimize the time of display of the banners, and then decreasing the
perturbation for the reader. I personally think that we reach an acceptable level of
"perturbation" and that we should move from a strategy of "less
perturbation for the reader" to "motivation of the reader". We will get
back as soon as possible with numbers, but during the fundraising periods in general, and
especially during the last one, we notice in switzerland a significant increase of the
interest of the readers about how Wikipedia works, and the project of our chapter. During
the last fundraising, we have been contacted by people wanting to join our chapter or
becoming editors. In this period where renewing the pool of editor is a major challenge, I
think we should not underestimate the power of the fundraising campaign. One simple way to
use this synergy would be to redirect the donors (after their donation) to a thank you
page that could incorporate a link to the corresponding chapter's page, or a thematic
group's page, or an announce for a meet up, etc... the list is open.
Thanks
Charles
___________________________________________________________
I use this email for mailing list only.
Charles ANDRES, Chairman
"Wikimedia CH" – Association for the advancement of free knowledge –
Le 27 févr. 2013 à 19:11, Megan Hernandez <mhernandez(a)wikimedia.org> a écrit :
Hi all,
We have another update on fundraising testing. We have been testing at low
levels for almost three weeks. We are preparing to increase the percentage
for a 24-hour test so all anonymous readers in the countries and languages
where we are running campaigns will see a banner (just 1 banner
impression). If a reader has already seen one banner over the past three
weeks of testing, they should not see another banner during the 24-hour
test. The test is set to start at 18:00 UTC on Wednesday, February 27 and
will run worldwide, excluding the countries where banners already ran in
December 2012 (US, UK, Canada, Australia, New Zealand, Germany, France,
Switzerland).
Again, hiding banners from readers who have already seen a banner is new
for us and our goal is to minimize the number of banners our users see. If
you read Wikipedia anonymously and see more than one banner, please let us
know on the fundraising meta talk page:
http://meta.wikimedia.org/wiki/Talk:Fundraising_2013
We are also testing out new translations and donation pages in many many
countries, so if you see any errors or have any feedback, it'd really help
us out if you'd send it to us:
http://meta.wikimedia.org/wiki/Talk:Fundraising_2013
Thanks everyone,
Megan
On Wed, Feb 20, 2013 at 3:50 PM, Megan Hernandez
<mhernandez(a)wikimedia.org>wrote;wrote:
Hi everyone,
We've been testing banners at a low level for about two weeks now. We've
been showing just one banner impression to 5% of anonymous users (excluding
the 5 countries where banners ran in December: US, UK, Canada, Australia,
and New Zealand).
Hiding banners after one impression is new for us, and any feedback we can
get on how it's working will really help us. We are trying to minimize the
number of banners our users see each year.
If you visit Wikipedia anonymously (and you're outside of the 5 English
countries), have you seen any fundraising banners in the last two weeks?
If so, how many times have you seen a banner?
Thanks for your help!
Megan
On Wed, Feb 6, 2013 at 7:44 PM, Megan Hernandez <mhernandez(a)wikimedia.org>wrote;wrote:
Hi all,
We wanted to let you know the fundraising team is starting up testing in
February. We're starting at low levels, so most people will not even
notice banners to start with. 5% of anonymous users will see a banner just
one time. We are not showing any banners to logged in users.
There was an announcement in November about us splitting up the
fundraiser this year. Just a very quick recap: We ran the end-of-year
campaign in November and December in the top 5 English-speaking countries
(US, UK, Canada, Australia, and New Zealand). The campaign was successful
and we were able to take the banners down a few weeks ahead of schedule:
https://wikimediafoundation.org/wiki/Press_releases/Wikimedia_Foundation_ra…
We are now working on starting up testing in countries that were not
included in the end-of-year campaign. We'll be working on translations and
optimizing our donation pages in many countries over the coming months.
We will post a report of the year-end campaign with much more detailed
information and will send a note to this mailing list when it's available.
We always need help making improvements in different countries and
languages. If you have any suggestions, please do leave us a note on the
fundraising meta discussion page:
http://meta.wikimedia.org/wiki/Talk:Fundraising_2013
Thanks!
Megan
--
Megan Hernandez
Head of Annual Fundraiser
Wikimedia Foundation
--
Megan Hernandez
Head of Annual Fundraiser
Wikimedia Foundation
--
Megan Hernandez
Head of Annual Fundraiser
Wikimedia Foundation
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