Mobile's fault. We deployed the new nav on Wednesday afternoon, which included a CTA
to login/signup from the edit button and the upload button on nearly every article. We
started seeing the same influx of crappy selfies from the upload funnel as last time, so
we turned that CTA off after a day, but the edit button CTA is still running :)
On Jul 29, 2013, at 8:02 AM, Dario Taraborelli <dtaraborelli(a)wikimedia.org> wrote:
Last Thursday 7/25 saw a spike in new account
registrations (5,814) for enwiki [1], making it the 4th highest converting day for daily
registrations in the last 2 years. The spike was not due to campaigns such as login CTA or
anon edit warning [2] or mobile registrations [3]. We're not running new acquisition
campaigns and I suspect the cause might be the fundraiser (I'll check with them on the
timing of campaigns targeting enwiki). There might be also external causes we're not
aware of.
Aside from this single peak, the hourly trend suggests that the gradual year-to-year
decline in new registrations has considerably slowed down [4], which is certainly great
news for editor engagement on the English Wikipedia.
Dario
[1]
http://ee-dashboard.wmflabs.org/graphs/enwiki_daily_reg
[2]
http://ee-dashboard.wmflabs.org/graphs/enwiki_campaigns
[3]
http://ee-dashboard.wmflabs.org/graphs/enwiki_daily_reg_mobile
[4]
http://ee-dashboard.wmflabs.org/graphs/enwiki_hourly_reg_y2y
_______________________________________________
EE mailing list
EE(a)lists.wikimedia.org
https://lists.wikimedia.org/mailman/listinfo/ee