[Wikipedia-l] Phase III name change to MediaWiki and separate press releases
jwales at bomis.com
Tue Aug 12 14:29:09 UTC 2003
Ray Saintonge wrote:
> No. We aren't '''going''' non-profit; we always have been.
In spirit, yes. In fact, yes. But in the law, Wikipedia was just a
project of Bomis, Inc., a for-profit corporation.
> Incorporating Wikimedia is an administrative action which probably
> doesn't mean much to the general public.
I think it means a lot to a lot of people. There was significant
distrust of me for a long time. For one thing, people are not willing
to 'donate' money to a for-profit corporation, and with good reason.
> Stressing that we have a quarter million articles appeals to the
> bandwagon effect. Remarking about our competitive position in relation
> to other on-line encyclopedias makes sense because because it draws
> people into a competition where they can feel a part of the winning
> team. Being mentioned by CNN means something; being high rated by Alexa
> is noteworthy; having a news article say, "These guys know their stuff,"
> says something about our credibility.
I do agree with all of this.
> Even more important is stressing our core principles of NPOV and making
> knowledge broadly and freely available to everybody. Stressing also
> that participants can share the responsibility of safeguarding those
> core principles is a further strength.
That's right, but we can't put too much into a press release. For a
press release to get press, it has to be "punchy", it has to have a
"hook", a storyline that attracts the attention of journalists.
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