[Wikimedia Announcements] March 2011 Wikimedia Foundation Report

Erik Moeller erik at wikimedia.org
Sun Apr 10 02:14:56 UTC 2011


As always, the wiki version with images is on Meta:

http://meta.wikimedia.org/wiki/Wikimedia_Foundation_Report,_March_2011

All best,

Erik

==Data and Trends==

:Global unique visitors for February:
:379 million (-8.3% compared to previous month / +9.9% compared to
previous year)
:(comScore data for all Wikimedia Foundation projects; comScore will
release March data later in April)
:NB: Drop is caused by shorter number of days in February; comScore
does not normalize the data.

:Page requests for March:
:15.1 billion (-2.5% compared to previous month / N/A for accurate
previous year comparison)
:(Server log data, all Wikimedia Foundation projects including Wikipedia mobile)

:Report Card for February 2011:
: http://stats.wikimedia.org/reportcard/RC_2011_02_detailed.html

==Financials==

(Financial information is only available for February 2011 at the time
of this report.)

:Operating revenue for February: USD 0.2MM vs plan of USD 0.2MM
:Operating revenue year-to-date February: USD 19.9MM vs plan of USD 17.1MM

The successful 2010 fundraising campaign has resulted in the Wikimedia
Foundation exceeding its revenue targets year-to-date.

:Operating expenses for February: USD 1.3MM vs plan of 1.7MM
:Operating expenses year-to-date: USD 11.9MM vs plan of 13.5MM

Expenses MTD and YTD are under due to both the timing of capex
spending related to the build-out of the data center, as well as to
personnel-related expenses, which were under due to slower hiring.
Underspending was partially offset by spending in outside contract
services and travel.

Cash and investments as of February 2011 totaled USD $20.4MM
(approximately 12 months of expenses).

==Highlights==
=== Editor Trends Update Published ===

On March 11, 2011, Executive Director Sue Gardner shared a message
with the global Wikimedia community focusing on the trends we are
seeing with regard to participation in Wikimedia projects, and
specifically the retention of new users. This message summarized data
from the simultaneously published Editor Trends Study, a project
undertaken by Diederik van Liere and Howie Fung under the supervision
of Erik Moeller. The Editor Trends Study specifically examined changes
in the long-term retention of users newly joining Wikimedia projects.


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