[Wikimedia-l] Office hour inside out (program evaluation)

[Balázs Viczián]

Hello everyone,

I've read the log of this conversation; is there any success ratio set
already?

If not, might be good to take the ratio of how many new registrations are
becoming regular contributors. (if 1/100 new registrations, then 1%)

The general online marketing success ratio is somewhere around 1-3%,
depending on the product, the tools used and other circumstances (e.g. if a
random direct marketing campaign return exceeds 0.12% it is already a
success)

cheers,
Balázs


2013/3/21 ENWP Pine <deyntestiss at hotmail.com>

>
> > Date: Wed, 20 Mar 2013 13:31:57 -0700
> > From: Frank Schulenburg <frank.schulenburg at gmail.com>
> > To: wikimedia-l at lists.wikimedia.org
> > Subject: [Wikimedia-l] Tomorrow: Office hour inside out (program
> >       evaluation)
> > Message-ID:
> >       <
> CAKooBQbK6rCui1BThp41MBvjTdzDQVvsJRLGsFYwXUUoGApSxQ at mail.gmail.com>
> > Content-Type: text/plain; charset=UTF-8
> >
> > Hi folks,
> >
> > Tomorrow at 17:00 UTC, I will be holding an office hour about program
> > evaluation on #wikimedia-office. The target audience for this office
> > hour will be chapter representatives and volunteers who are currently
> > running (or planning to run) programs and programmatic activities.
> > You'll find some background information about why program evaluation
> > might be worth talking about in my most recent blog post on the
> > Foundation's blog:
> >
> >
> https://blog.wikimedia.org/2013/03/01/lets-start-talking-about-program-evaluation/
> >
> > As we all know, most office hours follow a certain rule: there's one
> > poor staffer who is getting grilled by the people on the IRC channel –
> > people ask a variety of questions and the staff person tries to answer
> > every question in a limited amount of time. It's a lot of fun (I
> > guess, at least for the people who're asking the questions) and it has
> > been a good way of direct communication between WMF employees and the
> > community.
> >
> > Now, this office hour will be different. Not that I don't enjoy being
> > grilled for one hour :-) I've done IRC office hours several times
> > before and I always enjoyed answering questions. The reason for this
> > office hour to be different is that I want to _listen to you in the
> > first place_. I would like to learn more about
> >
> > * _your_ thoughts about why evaluation might be important
> > * _your_ experiences with making evaluation a part of program design
> > * _your_ hopes and fears when it comes to increasingly evaluating
> > programs and programmatic activities in the future
> > * _your_ ideas and feedback on evaluation practices
> >
> > Ideally, we would have some people in the room tomorrow who have done
> > some kind evaluation in the past or who are planning to embark on
> > evaluation work in the near future. With that said – if you have no
> > idea about what program evaluation is and you'd like to learn more
> > about it, you're invited as well! Or maybe you're just curious to see
> > if this "office hour inside out" is going to play out well ;-)
> >
> > I'm looking forward to meeting you tomorrow at 17:00 UTC,
> >
> > Frank
> >
> >
> >
>
> I'd encourage people who are interested in this subject
> to read up on program management and related subjects.
> This sort of management has been studied extensively in
> academia and in business, and in some ways I feel that
> WMF has catch-up work to do and lacks expertise,
> although I'm hopeful that WMF is trying to improve
> in this area.
>
> I'd also suggest that people read the report about
> projects that encountered significant problems at
> WMF, particularly the IEP, and a more recent example
> is the mixed reception to AFT5. I hope that program
> managers at WMF learn both good practices and what
> to avoid. I also hope that WMF ties program metrics
> to evaluations for the responsible supervisors when
> considering whether to continue or renew
> employment contracts, as well as when
> considering promotions.
>
> Cheers,
>
> Pine
>
> _______________________________________________
> Wikimedia-l mailing list
> Wikimedia-l at lists.wikimedia.org
> Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l
>