[Wikimedia-l] telenor and serbia, india, ... experiences after one year?

rupert THURNER rupert.thurner at gmail.com
Wed Jan 9 20:54:57 UTC 2013

hi kul,

thanks, i am already curious for the news! i have a hard time to
understand e.g. malaysia numbers as there is no point of comparison
like total over time. especially an absulute number of page views, or
users would be really great.

for orange in africa, the numbers are indeed interesting. just let me
repeat them, roundet to tousand page views per month and the growth
from june to september 2012:
		orange		rest
niger		 7(+4)		   60(+3)
kenya		50(+20)		4'000(-300)
%orange		12%		1.5%

in kenya there are 300 thousand less page views a month within 4
months time. and orange has 20T more. interesting strategy of orange,
they seem to roll it out in countries where their market share does
not live up to the usual "orange standard" :)  and what is with the
other 99% of kenyan mobile users?


On Wed, Jan 9, 2013 at 10:05 AM, Kul Wadhwa <kwadhwa at wikimedia.org> wrote:
> Hi Rupert,
> With regards to the Telenor territories, last year we have launched in
> Malaysia, Montenegro & Thailand:
> https://wikimediafoundation.org/wiki/Mobile_partnerships#Where_is_Wikipedia_free_to_access.3F
> In the December WMF monthly metrics meeting I reported we've seen the
> following growth in Unique Users in Malaysia and Montenegro: a 39% unique
> user growth rate in Malaysia over the first three months since our launch
> (starting from a larger base) and a 96% unique user growth rate in two
> months in Montenegro. (Thailand launched later so we're still putting that
> data together). Therefore it appears that our program is getting new people
> access to Wikipedia. In regards to reporting, the main issue we've had is
> that Telenor customers get zero-rated access to Wikipedia primarily through
> the Opera Mini browser and we had problems getting accurate data on overall
> PV growth because Opera uses a proxy which makes it difficult to determine
> the originating partner. However, we've been working with our analytics
> team and have finally solved this problem just a few days ago. We should be
> able to have better info within the next couple months.
> At this moment we have better data on our Africa launches. In general we're
> seen steady month-over-month growth in PV's from zero-rated access. One of
> my team members, Amit Kapoor, wrote a blog post about it which you can find
> here:
> http://blog.wikimedia.org/2012/10/29/wikipedia-zero-grows-readership-in-africa-and-asia/
> We need to improve our reporting so the analytics team @ WMF is making
> mobile analytics (and partner reporting) to be the main priority over the
> next couple months. We plan to have have more detailed reports of all our
> mobile deployments very soon and we'll put that in a place that easily
> accessible. Also, we plan to have several case studies of our findings
> available over the next few months as well, which will include both
> quantitative and qualitative info and will reveal our other learnings.
> In regards to Serbia and India...we had a few difficulties launching them
> earlier but they should be coming online soon. And we plan to have several
> other big launches to announce within the next few weeks. Stay tuned.
> oh...and Happy New Year too!
> --Kul
> On Tue, Jan 8, 2013 at 9:56 PM, rupert THURNER <rupert.thurner at gmail.com>wrote:
>> hi,
>> as the telenor cooperation now runs nearly for one year, are there
>> already any experiences out of it? is it a reality meanwhile, how many
>> users benefitted from the offer, are there any other learnings?
>> here for example serbia, and india are not listed:
>> http://wikimediafoundation.org/wiki/Mobile_Partnerships_Q_and_A
>> best regards, and a late happy new year,
>> rupert.
>> _______________________________________________
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>> Wikimedia-l at lists.wikimedia.org
>> Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l
> --
> Kul Wadhwa
> Head of Mobile
> Wikimedia Foundation
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