[Wikimedia-l] Fundraising updates?

Thomas Dalton thomas.dalton at gmail.com
Mon Dec 17 18:23:16 UTC 2012

On 17 December 2012 17:28, Samuel Klein <meta.sj at gmail.com> wrote:
> Thomas writes:
>> You could also model banner fatigue properly, which could be very useful.
> Yes, a detailed model of banner fatigue would be fascinating.
> It's certainly something studied by many groups in different contexts;
> ideally we'd learn from published analysis, and then see deviations from
> the norm in our own context.  It's quite likely that the context changes
> between donation appeals and other messages; understanding this better
> would also help us rotate global sitenotices more effectively.

Published analyses would certainly be interesting, but it wouldn't
surprise me if they were completely non-applicable for us. There is
really nothing else like our fundraiser - nobody else uses their own
top 5 website for their fundraising, since no other non-profits have a
top 5 website!

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