[Wikimedia-l] Banners are too bright, too long

Mono monomium at gmail.com
Tue Dec 4 20:58:08 UTC 2012

Zack, thank you for your response. I believe you have appropriately address
my concerns and the concerns of the community. Banners are necessary, but
continuing the complaints about the sticky banners is not necessary.

Two formats beside persistent horizontal banners located at the top and
bottom that might be nice are inline banners. By placing clearly marked
banners in a gray space between sections should be tried and sidebar
appeals should also be tested, an idea developed but never deployed.

Finally, empty space around the Vector interface (for example next to the
article feedback area) would be a nice place for fundraising appeals.

On Tue, Dec 4, 2012 at 12:56 PM, Zack Exley <zexley at wikimedia.org> wrote:

> OK, so we're going to stop the banner sticking for now -- and to compensate
> we're going to show newcomers two banner impressions instead of one and
> that should be sufficient to close out the fundraiser. (Let me know if it's
> not clear what I mean by that.) If it looks like we're going to fall short,
> however, we might have to go back to sticking this year.
> Next year, we'll discuss options and do some surveys of logged in and
> not-logged-in users and try to make a good decision about what the least
> painful way for all will be to raise the money.
> I think that we're now in a position to raise the annual budget with very
> little user pain starting in 2013 -- perhaps the least pain is that
> everyone gets 5 banners per year that are very small and non-stick. Or
> maybe it's that everyone gets one slightly larger, sticky banner. It's
> subjective, and we need to listen to a real cross section of users about
> it.
> I am grateful for all the good faith shown over the years to the
> fundraising team at WMF as we've experimented in different directions that
> have sometimes been painful to get to this point.
> Zack
> On Tue, Dec 4, 2012 at 11:31 AM, Nathan <nawrich at gmail.com> wrote:
> > The upshot is, vocal Wikimedians on mailing lists hate banners, and are
> > quite willing to sternly lecture about their dire consequences! It's left
> > to the Foundation, then, to choose between large numbers of donations
> from
> > happy donors and unamused mailing list participants. Tough call.
> >
> > My own opinion closely mirrors that of Michael Snow, so I'll quote what
> he
> > said:
> >
> > "That's not to say that I necessarily agree with all of the decisions
> that
> > went into the current banners as to aesthetics or content. But I also
> don't
> > have the expertise or all of the data that's behind those decisions,
> which
> > is why I tend to reach a similar conclusion as Ziko. I trust that the
> > fundraising team will attempt to balance all of these considerations,
> that
> > they do listen to the concerns people have, and that they will make the
> > best choices they can in light of the information available. Keeping that
> > in mind usually helps me as I reflect on whether my own concerns are
> merely
> > matters of personal taste or something more important."
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> >
> --
> Zack Exley
> Chief Revenue Officer
> Wikimedia Foundation
> 415 506 9225
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