[Foundation-l] Kicking off the 2010-2011 fundraiser

[Philippe Beaudette]

[[Please distribute widely to various language communities, projects,  
and chapters]]

Hi All,

I'd like to begin a conversation about the 2010-2011 Fundraiser, which  
isn't slated to launch for a few months, but for which we'd like to  
get community involvement early and often.  As you no doubt are aware,  
the strategic plan calls for the "many small gifts" model to be the  
centerpiece of our funding strategy, so our community fundraiser is  
one of the key methods by which we finance and underwrite the  
operations of the projects.  The fundraiser this year will probably,  
as in earlier years, be primarily banner driven.  We're going to have  
a strong emphasis on testing and iterating ideas, with a defined  
methodological testing plan.

But the most important part of what we - all of us - are going to need  
to do is what this community has always been good at: thinking,  
researching, and iterating.

With that in mind, it's important to identify people who want to  
help.  Of course, anyone's welcome to join in and help at any time,  
but there's a definite need for people who are willing to be deeply  
involved from now to the wrap up... people who want to be creative but  
rigorous, innovative but willing to learn from the past, and most of  
all, to serve as an active part of the team working on this  
fundraiser.  There will, of course, be Foundation staff deeply  
involved in this, but there's a real need for people from the  
community to step up and help us design this thing.

If you're willing to help, would you add your name to http://meta.wikimedia.org/wiki/Fundraising_2010/Committee 
  ?  We'll be in contact - soon - to get things started.

Thanks,
Philippe


____________________
Philippe Beaudette	
Head of Reader Relations
Wikimedia Foundation

philippe at wikimedia.org

ofc: +1 415 839 6885 (x 643)
mobile: 	918 200 WIKI (9454)

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