[Foundation-l] The value of "free"

[Samuel Klein]

On Thu, Mar 13, 2008 at 6:51 PM, John Vandenberg <jayvdb at gmail.com> wrote:

>  >  It was research into car-buying practices. The researchers found that
>  >  one way to get people to buy a car was to offer a free CD player and
>  >  radio. (This was in the days before these became more or less standard
>  >  in cars.) You could take two cars, one cheaper than the other, but the
>  >  same in all other respects, except that one had a free radio. The one
>  >  with the free radio would sell, even though the price difference was
>  >  such that, with the saving, the buyers could have had several radios
>  >  installed in the one without. But no, they wanted the free radio, and
>  >  were willing to pay extra for its "freeness." :-)
>
>  TANSTAAFL !

YM TANSTAAFCDPAR HTH