Steve Bennett wrote:
So, apostrophe (U+0027) -> curved right single
quote (U+2019): yes, probably.
The other way around...probably not, unless that U+2019 exists on any keyboards.
Hyphen-minus (U+002D) -> em dash (U+2014): I would say no. If you
search for "clock-work", you probably don't want to match a sentence
like "He was building a clock—work that is never easy—at the time."
Just saying you probably don't want the full range of "lookalikes" -
the left side of each mapping should be a keyboard character, and the
right side should be semantically equivalent, unless commonly used
Unless you cut and paste a term containing a fancy character from
another window, but the page uses the plain character...