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In English law it is called "fair dealing".
See http://en.wikipedia.org/wiki/Image:Wikipedia-logo.png for the copyright template.
I seem to recall the Foundation allows the logo to be used in for example press reporting about Wikipedia and so on.
See also http://wikimediafoundation.org/wiki/Visual_identity_guidelines

I am not a lawyer :)

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On 02/11/2007, Stephen Streater <sbstreater@mac.com> wrote:
Does anyone know what the English
law restrictions are on using a logo?

I am making a video which, inter alia,
mentions a whole bunch of web-based
applications, and I'm including logos
of the companies I mention.

I seem to remember that Wikipedia was
a bit touchy about people using their logo,
but fair use seems to allow it if you are
talking about the logo's owner.

An up to date opinion on this
would be useful.

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Gary Kirk