Let me try to reformulate it in a different way.
The statement is that in Wikimedia we have (i) low signal-to-noise ratio; (ii) noise grows faster than signal, to the point that signals may become unnoticeable.
Any strategy to overcome this would either emphasize increasing signal or lowering noise, or both.
The message of Robert was about the strategies to increase the signal.
Do I understand it correctly?
Cheers Yaroslav