Luiz
> If the true drivers behind this change are because WMF senior
> management believe that the WMF is a competitor for Facebook or
> YouTube (as was in one of the marketing presentations), then the
> problem is their perception of the mission of the WMF, not the name
> "Wikimedia".
Surely WMF projects are in competition with commercial entities, and very
successfully so? Wikipedia vs Britannica and Encarta; Wikivoyage vs
Wiktravel; Wikinews vs Wikitribune; and so forth. We celebrate those
projects successes ...
JPS