Hi Nicole,
The text we have currently is limited to what we wrote on the etherpad in Berlin, and of course our ad that Hay made (it is on page 53 of Europa Nostra's summer edition of the European Cultural Heritage Review).

The text is here
http://commons.wikimedia.org/wiki/Commons:Wiki_Loves_Monuments_2011/May_Meeting/Notes/Europa_Nostra

The printable pdf is here
http://upload.wikimedia.org/wikipedia/commons/1/17/Wikilovesmonuments-europanostra-ad.pdf

I don't know if you saw Julia's earlier query on this. Right now all of our up-to-date info is here:
http://commons.wikimedia.org/wiki/Commons:Wiki_Loves_Monuments_2011

I myself have been thinking hard about what the text should be, and last Thursday, Austin Hair and I stood behind a table at the Europa Nostra fair in Amsterdam. It was an interesting afternoon, since a lot of people came to the table with questions that I would never have dreamed of beforehand, such as whether I knew about the publicly accessible databases on threatened monuments, or on monuments in ultra-hard-to-get-to-places, or similar things. I did my best to get people interested in Wiki Loves Monuments and the Dutch WP10 birthday celebration this Saturday (though most people coming to the booth didn't speak Dutch). I printed out all of the winning photos, plus a few Wikipedia logos (the WLM logo, the puzzle one, the Wikmedia one, the Commons one, and the WP10 one). I also had printed out a short explanation how to uplaod a photo, and the jury report from last year. There were several photographers who came to the booth and wanted to know what the judging criteria were. 

I was sorry I didn't have any flyers, since people really seemed to want this. Fortunately the booth across from us was giving away the Heritage magazines, so I told them to bookmark page 53.

I was very happy that I hadn't yet had a chance to give Tomasz's Wikibook on Chopin to Ziko, because I was using it as a paperweight (we were outside and it was quite windy). Many people commented on the book and were impressed that "we" at Wikipedia knew that Chopin was Polish. Fortunately there was a delegation from Poland who were attracted by the book and after looking at all the winning pictures got very excited. There was also a fairly large group of students from the Reinwardt academy in Amsterdam interested in architecture, many of whom have tons of pictures they could upload. I realized quite quickly however that it starts sounding very complicated when you talk about uploading groups of photos to Wikimedia Commons. That is definitely not the right approach for a casual computer user, which most of these people were.

The ten winning pictures did get a lot of attention, and when I explained that each of these is linked to an article on the Dutch Wikipedia, people seemed eager to learn more. The photo that got the most attention was the electricity transformer station.

So to summarize, I think the main thing to focus on is the result we hope to achieve with the contest, namely to gather lots of freely accessible photos of monuments for use in Wikipedia articles. The best way to get people to understand what this means is to pick a nice monument photo (or choose one of the winning ones from last year) and make sure it is linked to an article on the native Wikipedia. Then you can use that link to send to people in emails. 

This page has the links to Dutch articles with the winning photos:
http://commons.wikimedia.org/wiki/Commons:Wiki_Loves_Monuments_2010

A nice teaser for the upcoming would be to say how nice it would be to have pictures on Commons of nearby monuments that aren't there yet. It would also be nice if more people participated who lived in rural areas, since those monuments have the least photos on Commons.

Secondary information that is crucial to have is the criteria for judging the photos (everyone seemed interested in that) and the method used to upload the photos (especially the older people seemed very skeptical about being able to do this, though they seemed quite interested).

Hope it gets all of you thinking!
Jane

2011/6/15 Nicole Ebber <nicole.ebber@wikimedia.de>
Hi all,

I am not sure how the status is here, so please excuse if this was
already discussed,

We are planning to create info flyers for participants, partners, and
other target groups of the contest. In my opinion, it would be best to
have one international flyer and then adapt it to all other
languages/countries.

Wikimedia Deutschland could take care of all the design and printing
stuff, if some of you can provide texts, images and all necessary
information. What do you think?

Best,
Nicole

--
Nicole Ebber
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