On Wed, 16 May 2007, Gallagher Mark George wrote:
I see it as, "Our less clueful brethren busy pushing {{spoiler}} on everyone wouldn't be so enthusiastic if they saw it as merely an advertising technique rather than a necessity. We shouldn't buy into the film industry's games."
Well, Usenet has been using spoiler warnings for around 20 years and it has no connection whatsoever with the advertising industry.