Although I could not prevent you, I would find it personally abhorrent if
you people wasted money hiring some marketing company to "give the wiki a
facelift". If you got money to blow, go feed children in third world countries.
I think the wiki is pretty enough as it is.
As for a mascot, I think we should pick one of those tripped out deep-sea
fish cuz, like them, we are bringing light to dark places.