Alrighty, that's fine. It sucks that it sort of straddles timezones which makes it hard to give a date out.

I'm not really sure what the best thing to do would be here. Maybe just say "Just X hours left until #edit2014!" or similar?

Joe

On 17 December 2014 at 00:41, Michael Guss <mguss@wikimedia.org> wrote:
Hi Joe, I agree with your suggestions. UTC would be the best way to go. PCT is poor jargon. 

 Dec. 17 9:00PM PST (5:00 UTC Dec. 18). would be the time release. However, the timing may change so we'll wait and see. 

Thanks Naureen. Once these are posted, I will email the thread with their URLs. 

On Tue, Dec 16, 2014 at 4:35 PM, Naureen <msnora@gmail.com> wrote:
Yeah, no problem. Wasn't sure if you already sent it out.


On Wednesday, December 17, 2014, Michael Guss <mguss@wikimedia.org> wrote:
Hi Naureen. Please do not share any of these yet. I need more review from the rest of the comms team. 

On Tue, Dec 16, 2014 at 4:31 PM, Naureen <msnora@gmail.com> wrote:
Can I share this as it is already 17th in Asia? My version: 
t(WMF): December 17th #Edit2014 will be released at 9:00PM PCT (21:00)! #spreadtheword

On Wednesday, December 17, 2014, Michael Guss <mguss@wikimedia.org> wrote:
Hello everyone,

Here is the proposed social media for the pre-launch for the YIR. Thank you for reviewing. The following is also presented in the "YIR Social Plan" Google Doc. 

Theme - Over 100 million edits

t (WP):  Did you know more than 100 million edits were made on Wikipedia this year? #Edit2014

t(WMF): Tomorrow is almost here! #Edit2014

Fb: We can hardly wait for tomorrow! Did you know more than 100 million edits were made on Wikipedia this year? #Edit2014.

G(WP): We can hardly wait for tomorrow! Did you know more than 100 million edits were made on Wikipedia this year? #Edit2014

G(WMF): Tomorrow is almost here! #Edit2014

Theme - Hubble Telescope

Image to include: https://commons.wikimedia.org/wiki/File:NASA-HS201427a-HubbleUltraDeepField2014-20140603.jpg

t(WP): Did you know that the Hubble Space Telescope page has been visited over 65,000 times in only the past 30 days? #Edit2014
Insert image

t:(WMF): Tomorrow, Dec. 17th, is almost here! #Edit2014

Fb: Did you know that the Hubble Space Telescope Wikipedia page has been visited over 65,000 times in only the past 30 days? #Edit2014
Insert Image

G(WP): Did you know that the Hubble Space Telescope page has been visited over 65,000 times in only the past 30 days? #Edit2014
Insert image

G(WMF): Tomorrow, Dec. 17th is almost here! #Edit2014


Launch Week


Wednesday, December 17

Theme: We are counting down the hours


t(WP): We are counting down the hours until #Edit2014

t(WMF): Only a few hours left until #Edit2014

fb: We are counting down the hours until #Edit2014

g(WP): We are counting down the hours until #Edit2014

g(WMF): Only a few hours left until #Edit2014


Theme: At 9PM PCT


t(WP): Get ready! #Edit2014 will be released at 9:00PM PCT (21:00).


t(WMF) Get ready! #Edit2014 will be released at 9:00PM PCT (21:00).


Fb: Get ready! #Edit2014 will be released at 9:00PM PCT (21:00).


G(WP): Get ready! #Edit2014 will be released at 9:00PM PCT (21:00)


Theme: Release video


t (WP): The #Edit2014 video is out! See what the world edited in 2014 here. [LINK]


t (WMF): We’re excited to release our first year in review video on the topics you edited in 2014! #Edit2014 [LINK]


f: We’re excited to release our first year in review video on the topics you edited in 2014! See what the world edited this year here #Edit2014: [LINK]


g(WP): We’re excited to release our first year in review video on the topics you edited in 2014! See what the world edited this year here #Edit2014: [LINK]


g(WMF):  We’re excited to release our first year in review video on the topics you edited in 2014! #Edit2014


--
Michael Guss
Research Analyst
Wikimediafoundation.org


--
Naureen Nayyar
Norabean.com 


_______________________________________________
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https://lists.wikimedia.org/mailman/listinfo/social-media



--
Michael Guss
Research Analyst
Wikimediafoundation.org


--
Naureen Nayyar
Norabean.com 


_______________________________________________
Social-media mailing list
Social-media@lists.wikimedia.org
https://lists.wikimedia.org/mailman/listinfo/social-media



--
Michael Guss
Research Analyst
Wikimediafoundation.org

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--
Joe Sutherland
Communications Volunteer
m: +44 (0) 7722 916 433 | t: @jrbsu | w: JSutherland