We should be using that in everything we do to promote, not just social. 

On Wed, Aug 19, 2015 at 3:02 PM, Tilman Bayer <tbayer@wikimedia.org> wrote:

(Reading team hat on)

Epilogue: Just talked with Dmitry about the fact that we now also have
a mechanism for tracking the impact of such campaigns (how many app
installs) via EventLogging, by adding a parameter to the Play Store
URL - would be great to include that next time.

On Wed, Aug 12, 2015 at 9:20 AM, Michael Guss <mguss@wikimedia.org> wrote:
> @wikipedia: https://twitter.com/Wikipedia/status/631499524519825408
>
> Fb: https://www.facebook.com/wikipedia
>
> G+:
> https://plus.google.com/u/0/b/100123345029543043288/+Wikipedia/posts/Whi6gKa3jxY
>
>
> On Wed, Aug 12, 2015 at 9:01 AM, Michael Guss <mguss@wikimedia.org> wrote:
>>
>> I like that, Juliet. Let me get that out now.
>>
>> On Wed, Aug 12, 2015 at 8:53 AM, Juliet Barbara <jbarbara@wikimedia.org>
>> wrote:
>>>
>>> Thanks all! My concern with the more specific version is that the average
>>> user might not know what those features mean without further explanation.
>>> With product descriptions we should use simple, clear language as much as
>>> possible. Also it would be good to make it clear up front that this is for
>>> Android only.
>>>
>>> What about something like:
>>>
>>> Are you an Android user? Check out the updated Wikipedia app for
>>> Android--now with improved article browsing and language selection!
>>>
>>>
>>>
>>>
>>> On Wednesday, August 12, 2015, Dmitry Brant <dbrant@wikimedia.org> wrote:
>>>>
>>>> So, originally my thinking was that tabbed browsing is a very
>>>> fundamental feature that should have been part of the app from the very
>>>> beginning, so I was afraid that for us to loudly announce it at this point
>>>> might be perceived as unwarranted horn-tooting...
>>>> But looking at the latest Play Store reviews, it looks like the users
>>>> are responding very positively to it (comparing to the previous version), so
>>>> I wouldn't be opposed to mentioning tabbed browsing explicitly.
>>>>
>>>> I'm happy to leave it in Comms' capable hands to decide! (I kind of like
>>>> James's first suggestion)
>>>>
>>>>
>>>> On Tue, Aug 11, 2015 at 10:29 PM, James Alexander
>>>> <jalexander@wikimedia.org> wrote:
>>>>>
>>>>> Looks good overall but if you wanted a bit more spice maybe something
>>>>> like:
>>>>>
>>>>> Tabbed browsing, faster language switching & more! Android users, now
>>>>> is the time to check out our newly updated app
>>>>> https://play.google.com/store/apps/details?id=org.wikipedia&hl=en
>>>>>
>>>>> Or
>>>>>
>>>>>
>>>>> Tabbed browsing & faster language switching are just some of the new
>>>>> improvements to our newly updated android app.
>>>>> https://play.google.com/store/apps/details?id=org.wikipedia&hl=en
>>>>>
>>>>> Sent from my iPhone
>>>>>
>>>>>
>>>>> James Alexander
>>>>> Legal and Community Advocacy
>>>>> Wikimedia Foundation
>>>>> +1 415-839-6885 x6716
>>>>>
>>>>>
>>>>> On Aug 11, 2015, at 19:31, Juliet Barbara <jbarbara@wikimedia.org>
>>>>> wrote:
>>>>>
>>>>> Thank you! I know it's not the most exciting language, so if others
>>>>> have ideas please throw them out. :)
>>>>>
>>>>> On Tue, Aug 11, 2015 at 5:25 PM, Joe Sutherland
>>>>> <jsutherland@wikimedia.org> wrote:
>>>>>>
>>>>>> This looks good to me. Michael or I can get it out tomorrow perhaps.
>>>>>>
>>>>>> Joe
>>>>>>
>>>>>> On 12 August 2015 at 01:04, Juliet Barbara <jbarbara@wikimedia.org>
>>>>>> wrote:
>>>>>>>
>>>>>>> Hi everyone,
>>>>>>>
>>>>>>> Can we promote the latest updates to the Android app on social? An
>>>>>>> idea below to get us started. Thanks!
>>>>>>>
>>>>>>> Facebook/Twitter
>>>>>>>
>>>>>>> Do you have an Android device? Check out the latest updates to the
>>>>>>> Wikipedia Android app!
>>>>>>> https://play.google.com/store/apps/details?id=org.wikipedia&hl=en
>>>>>>>
>>>>>>>
>>>>>>>
>>>>>>> _______________________________________________
>>>>>>> Social-media mailing list
>>>>>>> Social-media@lists.wikimedia.org
>>>>>>> https://lists.wikimedia.org/mailman/listinfo/social-media
>>>>>>>
>>>>>>
>>>>>>
>>>>>>
>>>>>> --
>>>>>> Joe Sutherland
>>>>>> Communications Intern [remote]
>>>>>> m: +44 (0) 7722 916 433 | t: @jrbsu | w: JSutherland
>>>>>>
>>>>>> _______________________________________________
>>>>>> Social-media mailing list
>>>>>> Social-media@lists.wikimedia.org
>>>>>> https://lists.wikimedia.org/mailman/listinfo/social-media
>>>>>>
>>>>>
>>>>>
>>>>>
>>>>> --
>>>>> Juliet Barbara
>>>>> Senior Communications Manager I Wikimedia Foundation
>>>>> 149 New Montgomery Street I San Francisco, CA 94105
>>>>> jbarbara@wikimedia.org I +1 (512) 750-5677
>>>>>
>>>>> _______________________________________________
>>>>> Social-media mailing list
>>>>> Social-media@lists.wikimedia.org
>>>>> https://lists.wikimedia.org/mailman/listinfo/social-media
>>>>
>>>>
>>>>
>>>>
>>>> --
>>>> Dmitry Brant
>>>> Product Owner (Android), Mobile Apps Team
>>>> Wikimedia Foundation
>>>> https://www.mediawiki.org/wiki/Wikimedia_mobile_engineering
>>>>
>>>
>>>
>>> --
>>> Juliet Barbara
>>> Senior Communications Manager I Wikimedia Foundation
>>> 149 New Montgomery Street I San Francisco, CA 94105
>>> jbarbara@wikimedia.org I +1 (512) 750-5677
>>>
>>>
>>>
>>> _______________________________________________
>>> Social-media mailing list
>>> Social-media@lists.wikimedia.org
>>> https://lists.wikimedia.org/mailman/listinfo/social-media
>>>
>>
>>
>>
>> --
>> Michael Guss
>> Research Analyst
>> Wikimediafoundation.org
>> mguss@wikimedia.org
>
>
>
>
> --
> Michael Guss
> Research Analyst
> Wikimediafoundation.org
> mguss@wikimedia.org
>
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>



--

Tilman Bayer
Senior Analyst
Wikimedia Foundation
IRC (Freenode): HaeB

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