I like the second social media message best. The first is a little ambiguous. 

On Mon, Sep 21, 2015 at 11:19 AM, Ed Erhart <eerhart@wikimedia.org> wrote:
Hi all,

This is now published after a snafu with WordPress' scheduling mechanism. Further proposed Facebook posts:
  • "Wikipedia is, after all, an encyclopedia—not a commercial directory."
  • No, you should not hire a paid editor who does not disclose that fact on Wikipedia.
--Ed

On Sat, Sep 19, 2015 at 4:42 PM, Pine W <wiki.pine@gmail.com> wrote:

I guess a further refinement: it can be free of financial obligation in order to participate in Wikipedia in many ways, but plenty of people and organizations are being paid for their involvement, so we need to be careful about the messaging.

Pine

On Sep 19, 2015 1:38 PM, "Pine W" <wiki.pine@gmail.com> wrote:

Agreed that we should drop any suggestions that everyone who creates content or does other work is doing so for free. Wikipedia is free (of financial obligation) as in free to read and share, not as in free to create, store, maintain, defend, reseaech, and develop.

Pine




--
Ed Erhart
Editorial Associate
Wikimedia Foundation



--
Michael Guss
Research Analyst
Wikimediafoundation.org
mguss@wikimedia.org